Communication Assistant Manager
In this role, you have the opportunity to
- Join the Corporate Communications team while advancing your career in a dynamic, fast paced and multinational environment of Philips Hong Kong.
HS Marcom Support
- Responsible for coordinating and delivering marketing events on time and on budget for HK HS business, ensures that events are part of the Integrated customer decision journey.
- Work in accordance and ensures GBP / Compliance with defined event processes, communicate with GBP officer or committee for Event GBP approval.
- Coordinate business marketing event as E2E process with the support of key BU stakeholders.
- Regular monthly review with business leader on the yearly business marketing program plan
- Review and plan for yearly Business marketing AOP.
- Manage preferred agency relationships, Support business on routine and special giveaway selection and comply to audit requirement.
- Ensure measurement is put in place for clear KPI measurement (qualitative and quantitative)
Corporate level
- Strengthening the Philips’ reputation and brand as a health technology leader in HK
- Develop and coordinate the execution of the strategic brand and corporate communication plan across Health Tech to support strategic market and marketing objectives including:
- Earned coverage in top tier media outlets (e.g. business national dailies, weeklies, broadcast, radio) and healthcare/tech trade media.
- Thought leadership programs across media, Government, Academia and other audiences to grow Philips' mindshare in health technology.
- Local execution of internal communication & engagement on brand vision
- Local brand custodianship
- Planning and executing of local partnership and sponsorship.
Communication
- Provide executive communications support to market senior management to profile them as thought leaders in health technology.
- Partner with Group Press Office on global announcements and crisis communications where needed.
- Promote Corporate Social Responsibility (CSR) activities.
Drive Employee Communication
- Manage employee communications including, but not limited to: Culture activation, Philips Leadership team (PLT) cascade, Town Halls, Newsletters
- Organize and partner with people function to deploy engagement activities in HK office
We are looking for:
- Bachelor’s degree or above
- 5 years’ experience with marcom & branding in medical healthcare/ FMCG / Commercial org, preferred from MNCs.
- Good communications skills
- Strong language – Mandarin, English written & oral required
- Individual contributor and can work independently, proactively, team up spirit.
- Good career development and exposure in Greater China or GBA area