SAP Senior Content Strategist 

Canada, British Columbia, Vancouver 

218231361

Responsibilities:

• Distill complex experiences across the suite of interconnected products into simple, clear journeys and digital communications that achieve goals.
• Utilize analytics to inform content strategy, draft key performance indicators (KPIs), and measure performance while ensuring alignment with both customer and business needs.
• Create and evolve deliverables such as content audits, gap analysis, content maps, content hierarchies, and customer journeys.
• Oversee copy documentation management to guarantee a uniform, clear, and accessible experience throughout all touchpoints. Ensure alignment with standards, brand guidelines, and UX best practices, promoting consistency and clarity.
• Collaborate with stakeholders to understand the business context, historical performance, and market insights.
• Proactively seek out opportunities to improve our user experience and socialize recommendations among various stakeholders.
• Work cross-functionally to develop a common language and shared understanding of success.

Qualifications:

• 5+ years of experience in UX content strategy.
• Basic understanding of UX research, behavioral and motivational principles, and biases that might inform content and UX choices.
• In-depth understanding of content strategy, including content models, hierarchy, formats, etc.
• Proven experience collaborating with UX teams to translate strategic objectives into effective content.
• Proficient in interrogating briefs to grasp core fundamentals.
• Capable of educating teams on content strategy principles and practical applications.
• Strong leadership skills to advocate for work across diverse, cross-functional teams.

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