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SAP Senior Content Strategist 
Canada, British Columbia, Vancouver 
218231361

24.06.2024

Responsibilities:

  • Distill complex experiences across the suite of interconnected products into simple, clear journeys and digital communications that achieve goals.
  • Utilize analytics to inform content strategy, draft key performance indicators (KPIs), and measure performance while ensuring alignment with both customer and business needs.
  • Create and evolve deliverables such as content audits, gap analysis, content maps, content hierarchies, and customer journeys.
  • Oversee copy documentation management to guarantee a uniform, clear, and accessible experience throughout all touchpoints. Ensure alignment with standards, brand guidelines, and UX best practices, promoting consistency and clarity.
  • Collaborate with stakeholders to understand the business context, historical performance, and market insights.
  • Proactively seek out opportunities to improve our user experience and socialize recommendations among various stakeholders.
  • Work cross-functionally to develop a common language and shared understanding of success.

Qualifications:

  • 5+ years of experience in UX content strategy.
  • Basic understanding of UX research, behavioral and motivational principles, and biases that might inform content and UX choices.
  • In-depth understanding of content strategy, including content models, hierarchy, formats, etc.
  • Proven experience collaborating with UX teams to translate strategic objectives into effective content.
  • Proficient in interrogating briefs to grasp core fundamentals.
  • Capable of educating teams on content strategy principles and practical applications.
  • Strong leadership skills to advocate for work across diverse, cross-functional teams.


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