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Your role:
• Consolidate our businesses in Ali channel. Leverage resource of the MG&Beauty categories to increase market share and maximize sell-out.
• Develop annual plan long-term strategy of platform (Sale in/thru/out target, promotion, budget, customer experiences improvement)
• Achieve sustainable e-commence business growth thru the winning strategy, capable account portfolio, effective cross-functional collaboration
• Ongoing analysis of key business metrics including classification and key item sales, site traffic, conversion analysis, marketing programs
• Formulate recommendations for new activities through analysis of sales data and through monitoring the success of the campaign activities. Defines requirements for the shopper research (execution in I&A)
• Manages A&P to deliver effectiveness for in-store activation, both on- and offline.
• Closely cooperate with Sales Leader in the Market to realize sales targets at key customers, and provides input for local channel strategy
• Closely coordinate with marketing team on category promotion plan and gain relevant resource support
To succeed in this role, you should have the following skills and experience
• Minimum 5~10 years of experience in MNC in sales management, 5+ years in online Experience is a must have
• Experienced account manager who is familiar with e-commence marketplace development with proven track of record
• Master of key trade partner relationship & development
Good coordinator in a matrix organization cross functions and brand portfolio • Proven track in managing sell in, sell out, market share growth and P&L
•Strong communication and presentation skills
• Positive, self-motivated
• Ability to manage and influence multiple stakeholders on various levels
• Evidence of ability to track, measure marketing ROI and brand metrics
• Fluent in English and native in Mandarin
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