Marketing Ai Transformation Lead jobs at Samsung in Netherlands

Strategic Planning and Execution

• Develop and implement comprehensive e-commerce direct-to-consumer marketing strategies to drive sales growth, customer engagement and retention, and on our eStore Channels
• Collaborate with the Category Managers, Divisions & Corporate Marketing teams to align e-commerce initiatives with broader CRM, paid media, and campaign management goals.

Campaign Management

• Design, coordinate and execute targeted marketing campaigns for Samsung.com, leveraging data-driven insights to optimize performance.

Demand Generation

• In close collaboration with corporate marketing, manage paid media campaigns, including digital advertising, social media promotions, and influencer partnerships, to maximize reach and ROI.
• Oversee Samsung’s DtC CRM strategies to nurture customer relationships, drive repeat purchases, and enhance customer loyalty on Samsung.com.

Onsite Experience

• Content publishing, localization & QA eStore Channels (Samsung.com, Shop App, EPP and SMB)
• End-to-end UX improvements incl A/B testing

Business Intelligence and Data Analysis

• Use insights to inform decision-making, optimize marketing efforts, and identify growth opportunities.
• Collaborate with the BI team to gather and analyze data on customer behavior, market trends, and campaign performance.

Shop App, ePromoter Management & Outbound messaging

• Define growth strategy and yearly/quarterly focus areas (acquisition, activation, engagement, retention)

• Manage day-to-day operations, liaison between category management, content publishing and HQ development team

What Are Your Assets

You are a seasoned eCommerce professional who knows how to grow online channel performance. You think strategically but act hands-on. You are data-driven, commercially sharp, and take ownership in a dynamic environment.

• Have proven experience in online ecommerce marketing, preferably within a top-tier brand or digital-first environment active in direct-to-consumer sales.
• Are commercially savvy, hands-on, and confident in using data to support your decisions.
• Operate independently, are result-oriented, and know how to get stakeholders aligned.
• Are fluent in both Dutch and English, spoken and written.

What’s in it for you?

• Competitive compensation & benefits package to reward you for your work in supporting our company to grow. Including health insurance, 100% reimbursed by Samsung, 6% personal contribution to pension and an internet allowance of €29.42 per month.
• Bonus system where you can earn an extra monthly salary per quarter.
• A position for 40 hours a week.
• 25 vacation days + Good Friday and the possibility to buy 5 extra vacation days.
• Telephone from Samsung with unlimited calling and 10GB data, within the EU, and a Laptop from Samsung.
• Working hybrid with at least 3 days in the office, so you can optimize your workflow and enjoy the best of both worlds.
• The possibility to use the company restaurant, where you can enjoy an extensive lunch for a competitive price and even freshly prepared evening meals by our Samsung chef to take home every day. Discount on the purchase of Samsung products via our employee portal, up to a purchase amount of €2,500 per year.
• Extensive Development, Health & Wellbeing programs (for example Samsung University, young talent & leadership programs, we have our own fitness on-site, we have an online mental health portal, personal gym sessions which you can join, and many more because we care about your development and wellbeing).

Our story begins in 1969, when Samsung saw the light of day with the ambition to help people achieve the impossible. After more than 50 years, we are still innovating and creating boundless technology that helps people make the impossible possible. We remain driven by our purpose, which is why we put people and what they care about at the center of everything we create. We do this by staying true to our global values:

• Human experiences : We put people first, at the center of everything we do.
• Progressive Innovation : We are constantly finding new ways to improve the way people live by creating inventive products and services.
• Rebellious Optimism : We challenge ourselves and the status quo to change the world.
• Integrity & Transparency : We always strive to do the right thing by being open and honest with our customers and partner ecosystem.
• Social Improvement : We believe that technology should benefit everyone. It should be accessible, sustainable, and used for good.

. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click :

How You Make a Difference

As a Senior AI Strategist & Innovator, you will lead the development and execution of Samsung’s AI strategy in the Netherlands. Working closely with ICT, operations, and senior leadership, you will embed AI into the organization’s core processes. You identify high-impact opportunities, define a clear roadmap, and drive adoption across the business. You bring people and processes together, bridging the gap between business needs and technological possibilities.
You not only think big — you also know how to make AI work in practice.

Key Responsibilities

• Define and champion a forward-looking AI vision aligned with the broader business strategy.
• Identify AI-driven opportunities and set priorities across business units.
• Create and manage a strategic AI roadmap focused on impact, feasibility, and adoption.
• Lead cross-functional programs and change initiatives related to AI and automation.
• Guide the practical implementation of AI solutions, from concept to rollout.
• Engage internal stakeholders (up to C-level) and build alignment and support.
• Monitor external trends and translate them into strategic insights for Samsung.
• Act as an internal thought leader and ambassador for AI and innovation.

What Are Your Assets

You are a strategic thinker with a proven track record of delivering innovation. You don’t need to code—but you do understand where AI can make a difference and how to translate complex technology into tangible business value.

• 8+ years of experience in strategy, innovation, or digital transformation roles.
• Experience with implementing AI/ML solutions in business environments .
• Demonstrated experience leading AI-related initiatives at a strategic level.
• Excellent stakeholder management and communication skills, including C-level engagement.
• Proven ability to lead complex programs and change trajectories.
• Strong conceptual thinking combined with a pragmatic mindset.
• Fluency in English (required); Dutch is a plus.

What’s in it for you?

• Competitive compensation & benefits package to reward you for your work in supporting our company to grow. Including health insurance, 100% reimbursed by Samsung, 6% personal contribution to pension and an internet allowance of €29.42 per month.
• Bonus system where you can earn an extra monthly salary per quarter.
• A position for 40 hours a week.
• 25 vacation days + Good Friday and the possibility to buy 5 extra vacation days.
• Telephone from Samsung with unlimited calling and 10GB data, within the EU, and a Laptop from Samsung.
• Working hybrid with at least 3 days in the office, so you can optimize your workflow and enjoy the best of both worlds.
• The possibility to use the company restaurant, where you can enjoy an extensive lunch for a competitive price and even freshly prepared evening meals by our Samsung chef to take home every day. Discount on the purchase of Samsung products via our employee portal, up to a purchase amount of €2,500 per year.
• Extensive Development, Health & Wellbeing programs (for example Samsung University, young talent & leadership programs, we have our own fitness on-site, we have an online mental health portal, personal gym sessions which you can join, and many more because we care about your development and wellbeing).

Our story begins in 1969, when Samsung saw the light of day with the ambition to help people achieve the impossible. After more than 50 years, we are still innovating and creating boundless technology that helps people make the impossible possible. We remain driven by our purpose, which is why we put people and what they care about at the center of everything we create. We do this by staying true to our global values:

• Human experiences : We put people first, at the center of everything we do.
• Progressive Innovation : We are constantly finding new ways to improve the way people live by creating inventive products and services.
• Rebellious Optimism : We challenge ourselves and the status quo to change the world.
• Integrity & Transparency : We always strive to do the right thing by being open and honest with our customers and partner ecosystem.
• Social Improvement : We believe that technology should benefit everyone. It should be accessible, sustainable, and used for good.

. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click :

How you make a difference

As a Project Lead Logistics, you are responsible for managing and coordinating operation improvement projects for SCM/Logistics & New System Implementation from initiation to completion. You act as the key link between internal departments, external partners, and stakeholders to ensure efficient, timely, and cost-effective execution of operations and improvements.As our new Project Lead PI, you will work on all our products and support all departments within Samsung Electronics Benelux B.V. (SEBN). Your work location is our office at Schiphol and your focus will be on operation improvement. You will monitor the logistics and supply operations and initiate projects for improvement. You will also be responsible for validating exceptional costs and monitoring and reporting the trend of logistics costs monthly.

Furthermore, you will monitor majorlogistics KPIs(OTD/Truck Loading Capa/etc.) and logistics capacity during peak seasons. In this position, you will also support Supply Chain Management Project and regularly deal with ad-hoc questions, which you will address as quickly as possible.

• Project Management to improve overall Logistics & SCM Operation

• Logistics & SCM & Operation Support

• Logistics & SCM KPI Management

• Logistics Cost Management

• Report Management to HQ/RHQ

• Ad-hoc management

• Bachelor’s degree in Logistics, SCM, Business Administration, or a related field
• Minimum 3–5 years of experience in logistics, SCM or project management related roles
• Strong understanding of Logistics and Supply workflows
• Excellent communication skills, capable of conveying complex information clearly and professionally to diverse stakeholders and HQ/RHQ
• Strong analytical and problem-solving skills, with proficiency in tools such as Excel
• A good command of the English language at a professional level, Dutch and Korean is a plus.
• Strong reporting skills to headquarters, with the ability to prepare and present detailed reports and insights effectively

Competitive compensation & benefits package to reward you for your work in supporting our company to grow. Including health insurance, 100% reimbursed by Samsung, 6% personal contribution to pension and an internet allowance of €29.42 per month.

• Bonus system where you can earn an extra monthly salary per quarter.
• A position for 40 hours a week.
• 25 vacation days + Good Friday and the possibility to buy 5 extra vacation days.
• Telephone from Samsung with unlimited calling and 10GB data, within the EU and a Laptop of Samsung.
• Working hybrid with at least 3 days in the office, so you can optimize your workflow and enjoy the best of both worlds.
• The possibility to use the company restaurant, where you can enjoy an extensive lunch for a competitive price and even freshly prepared evening meals by our Samsung chef to take home every day. Discount on the purchase of Samsung products via our employee portal, up to a purchase amount of €2,500 per year
• Extensive Development, Health & Wellbeing programs (for example Samsung University, young talent & leadership programs, we have our own fitness on site, we have an online mental health portal, personal gym sessions which you can join and many more because we care about your development and wellbeing).

Our story begins in 1969, when Samsung saw the light of day with the ambition to help people achieve the impossible. After more than 50 years, we are still innovating and creating boundless technology that helps people make the impossible possible. We remain driven by our purpose, which is why we put people and what they care about at the center of everything we create.

We do this by staying true to our global values.
Human experiences (We put people first, at the center of everything we do).

• Progressive Innovation (We are constantly finding new ways to improve the way people live by creating inventive products and services).
• Rebellious Optimism (We challenge ourselves and the status quo to change the world).
• Integrity & transparency (We always strive to do the right thing by being open and honest with our customers and partner ecosystem).
• Social improvement (We believe that technology should benefit everyone. It should be accessible, sustainable and used for good).

. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click :

How you make a difference

In this role, you will create AI-powered operational blueprints, implement marketing AI tools, and drive AI innovations that enhance marketing activations and engage consumers. You will work across teams, foster AI integration into our creative processes, guide stakeholders, and continuously push boundaries to refine our marketing strategies.

• Develop and implement an AI-driven marketing strategy.
• Identify business needs and AI opportunities within the organization.
• Conduct market and competitive analyses to inform strategic decisions.
• Collaborate with senior leadership to optimize priorities and resources.
• Create AI-powered operational blueprints for efficient sales and marketing processes.
• Implement AI marketing tools into daily operations.
• Drive AI-powered marketing innovations to enhance activations and consumer engagement.
• Establish collaborations with internal and external AI experts.
• Lead workshops and training sessions to foster innovation and AI expertise.
• Monitor progress and adjust strategies where needed.
• Translate complex AI concepts into clear insights for non-technical audiences.
• Stay up to date with the latest AI/ML developments and share knowledge within the organization.

As Marketing AI Transformation Lead, you will be part of the Marketing and Business Strategy team in Corporate Marketing department, which focuses on marketing and business strategies based on actionable insights and analytical solutions. The team consists of marketing strategists, loyalty strategists, business strategists, and consumer market analysts. You will closely collaborate with various departments, including content creation, design, and digital marketing. Reporting directly to the Director of Corporate Marketing (CM), you will play a key role in shaping the future of our marketing strategies by integrating AI-driven creativity.

What are your assets

We also request:

• A master’s degree in Computer Science, Engineering, Data Science, Business Information Management, Business Analytics, Strategy Management, or a related field.
• At least five years of experience in AI, digital transformation, or a similar role, ideally within a leading consulting firm or enterprise environment.
• Experience in AI-driven business development, including creating value propositions and responding to RFPs is a plus.
• A track record of leading large-scale projects involving multiple teams and stakeholders.
• Strong communication and leadership skills, with the ability to simplify complex technical concepts for both technical and non-technical audiences.
• Experience in competitive analysis, business strategy, and AI-driven marketing transformation.
• Proficiency in AI tools and methodologies, including machine learning, natural language processing, and Robotics Process Automation (RPA).
• A background in AI ethics, data governance, and AI-powered marketing solutions is a plus.
• Familiarity with cloud platforms (AWS, GCP, Azure) and programming languages such as Python or R is a plus.
• Relevant AI/ML certifications, such as Certified Professional in AI Ethics is a plus.

What’s in it for you?

• Competitive compensation & benefits package to reward you for your work in supporting our company to grow. Including health insurance, 100% reimbursed by Samsung, 6% personal contribution to pension and an internet allowance of €29.42 per month.
• Bonus system where you can earn an extra monthly salary per quarter.
• A position for 40 hours a week.
• A company (lease)car
• 25 vacation days + Good Friday and the possibility to buy 5 extra vacation days.
• Telephone from Samsung with unlimited calling and 10GB data, within the EU and a Laptop of Samsung.
• Working hybrid with at least 3 days in the office, so you can optimize your workflow and enjoy the best of both worlds.
• The possibility to use the company restaurant, where you can enjoy an extensive lunch for a competitive price and even freshly prepared evening meals by our Samsung chef to take home every day. Discount on the purchase of Samsung products via our employee portal, up to a purchase amount of €2,500 per year
• Extensive Development, Health & Wellbeing programs (for example Samsung University, young talent & leadership programs, we have our own fitness on site, we have an online mental health portal, personal gym sessions which you can join and many more because we care about your development and wellbeing).

Our story begins in 1969, when Samsung saw the light of day with the ambition to help people achieve the impossible. After more than 50 years, we are still innovating and creating boundless technology that helps people make the impossible possible. We remain driven by our purpose, which is why we put people and what they care about at the center of everything we create.

We do this by staying true to our global values.

• Human experiences (We put people first, at the center of everything we do).
• Progressive Innovation (We are constantly finding new ways to improve the way people live by creating inventive products and services).
• Rebellious Optimism (We challenge ourselves and the status quo to change the world).
• Integrity & transparency (We always strive to do the right thing by being open and honest with our customers and partner ecosystem).
• Social improvement (We believe that technology should benefit everyone. It should be accessible, sustainable and used for good).

. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click :