Field Marketing Manager Latam Region Contract Position jobs at Riskified in Brazil, São Paulo

Key Responsibilities:

• Events: Develop and execute field marketing campaigns, including events, trade shows, roadshows, and local sponsorships. And manage event budgets and ensure cost-effective use of resources.
• Campaign Development: Assist in creating and implementing tailored marketing campaigns for specific enterprise accounts to drive engagement and conversions.
• Reporting: Prepare regular reports on campaign performance, lead generation, and ROI. Monitor and analyze campaign performance to optimize strategies and achieve desired outcomes.
• Lead Generation: Focus on generating high-quality leads through targeted ABM strategies and work closely with sales teams to align marketing strategies with sales goals to ensure a seamless customer journey.
• Content Creation: Help develop personalized content and messaging that resonates with target accounts.
• Market Research: Conduct research to understand the needs and pain points of enterprise accounts, enabling more effective marketing efforts.
• PR Opportunities - Work together with our internal PR team to implement PR opportunities for the region.

Qualifications:

• Proficient in English, fluent in Spanish and Portuguese required.
• 2-4+ years of experience in field marketing, B2B marketing, or a related field.
• Ecommerce and fraud experience is a plus!
• Experience designing and executing end-to-end event experiences from targeting, to venue selection, contract negotiation, event agency management with out-of-the-box creative thinking to drive unique experiences.
• Results-driven mindset with a focus on driving measurable impact and ROI through ABM initiatives.
• Execute co-marketing plans and activities with Riskified’s partner team to drive acquisition of new users and drive adoption and growth within our TAM.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Ability to work across multiple departments and teams.
• Familiarity with marketing automation tools and CRM systems.

Some of our Benefits & Perks:

• Work Model: Hybrid (on-site 1-2 times per week at WeWork)
• Autonomy: Operate independently, with measurement based on results
• Compensation: We offer compensation above the market average, including commissions and company stocks
• Location: São Paulo