Data Strategy Manager - Digital Marketing jobs at Boston Scientific in United States, Marlborough
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Job type
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Job title (1)
United States
State
Marlborough
57 jobs found
09.08.2024
BS
Boston Scientific Data Strategy Manager - Digital Marketing United States, Massachusetts, Marlborough
Drive the business case and advancement strategy for prioritizing products, utilizing PIM technology to activate, automate, and ensure consistency across downstream platforms. Serve as the primary point of contact (POC)...
Drive the business case and advancement strategy for prioritizing products, utilizing PIM technology to activate, automate, and ensure consistency across downstream platforms. Serve as the primary point of contact (POC)...
Collaborate with functional and business leaders to identify business challenges and opportunities where emerging AI capabilities can deliver significant enterprise impact. Understand and synthesize trends & analytics to stay abreast...
Define business requirements to deliver advanced email, multi-channel and demand generation capabilities based on digital objectives. Drive execution of advanced email, multi-channel journeys and lead generation and partner closely with...
Develop global digital strategy across email, web, SEO/SEM, and other key digital channels aligned with the broader marketing, sales and professional education strategies for customers. Own planning, execution and measurement...
Collect customer and cross functional insights as relevant, including customer insights (VOC/MR), Competitive landscape, Reimbursement landscape, Commercial/franchise objectives. Partner with internal teams to develop VAT insights via the Value Analysis...
Lead the development of digital marketing plans that are aligned to the customer journey. Ensure digital tactics including webpage development, SEM, Programmatic Advertising, social media, and email marketing are executed...
Drive the business case and advancement strategy for prioritizing products, utilizing PIM technology to activate, automate, and ensure consistency across downstream platforms. Serve as the primary point of contact (POC)...
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