Jobs at Appsflyer in Israel

We’re looking for a hands-on SEM Manager to own and manage our global search marketing campaigns across Google and Bing Ads. This role is perfect for someone passionate about paid search, data-driven, and eager to integrate AI into every aspect of their work. You’ll be part of our high-performing paid team, working with talented marketers to push boundaries, drive measurable impact, and execute campaigns in 10 languages. If you love performance marketing, thrive on problem-solving, and are hungry for growth, this is the role for you.

What you'll do:

• Own the execution, optimization, and scaling of global SEM campaigns across Google and Bing Ads.
• Analyze campaign performance, conduct A/B testing, and implement data-driven optimizations to improve efficiency and ROI, with clearly defined success metrics.
• Leverage AI tools and automation to enhance campaign performance and continuously integrate innovative search strategies.
• Manage multilingual and multicultural campaign strategies, ensuring localization and relevance across global markets.
• Collaborate closely with creative, analytics, product marketing, and global teams to translate data into actionable insights and drive strategic decisions.
• Stay up-to-date with industry trends, platform updates, and emerging ad formats to keep our strategy ahead of the curve.

What you have:

• 2-3+ years of hands-on experience managing global SEM campaigns.
• Proven experience in B2B SaaS, with a strong understanding of how AI is transforming the search industry.
• Proficiency in AI-driven marketing, with hands-on experience using machine learning and automation tools.
• Experience managing campaigns across multiple languages and regions.
• Strong analytical skills—comfortable with data, reporting, and translating insights into performance improvements.
• Excellent communication and project management skills to drive cross-functional collaboration in a fast-paced environment.

Bonus Points:

• Experience in ad tech / the mobile marketing ecosystem or using AppsFlyer in the past
• Introduced by an AppsFlyer team member

Oren Kaniel, CEO

This role goes beyond a single transformation, it is about orchestrating complex, cross-functional initiatives that shape the future of AppsFlyer. You will lead large-scale execution efforts, scale collaboration across R&D, Product, and GTM, and drive alignment on high-impact programs. You will also mentor and coach R&D and Product leaders, ensuring they adopt best-in-class program management practices to scale our efforts successfully.

What you’ll do

1. Be a part of the unit leadership and facilitate PR&D strategy and methodologies definition
2. Lead (hands on) complex, multi-disciplinary engineering projects using your program management expertise
3. Be part of AppsFlyer program management guild aim to shape and align our software delivery processes
4. Define and implement the unit metrics and KPIs
5. Coach our teams for excellence using agile methodologies and make sure they know that they are on track
6. Facilitate the unit quarterly planning and QPR processes

What you have

• Exceptional ability to influence stakeholders and drive alignment
• 3+ years of program management experience within an engineering and product environment on SaaS products
• Experience in leading large-scale projects and working through a complete product cycle (from initial design through post-release sustainment) in large scale organizations (~500 R&D and Product)
• Deep understanding of Agile, program management methodologies, JIRA, and the Atlassian stack.
• Demonstrated ability to think globally and strategically, i nfluencing change across a complex organization
• Mentoring and coaching skills
• Can embrace change, effectively handle ambiguity and help others understand and cope with changes

Bonus points

• JIRA admin experience
• Software engineering experience
• Recommended by an AppsFlyer employee

Oren Kaniel, CEO

What you'll do:

• Develop and create creative content to drive engagement and grow our online communities.
• Activate and execute the social media calendar, creating engaging and relevant content on LinkedIn, Instagram, Facebook, and TikTok.
• Lead the conversation with online audiences, fostering community discussions and responding to comments/messages.

• Activating comprehensive employer branding initiatives to attract top talent and enhance employee engagement globally.
• Leverage multiple channels—social media, company website, job boards, podcasts, meetups, and industry events—to promote the employer brand and increase visibility among potential candidates.
• Work closely with the creative, comms, and Talent teams to align the initiatives with business objectives and execute collaboratively.

What you have:

• Minimum 3 years of experience in digital content creation, and social media management.
• Creative mindset with the ability to generate and execute innovative ideas and content hands-on. Savvy with mobile editing and AI.
• Proven experience managing diverse social media channels (LinkedIn, TikTok, Instagram, Facebook).
• Experience in employer branding, talent marketing, or recruitment marketing is a strong plus.

Bonus Points:

• Native English Speaker
• Introduced by an AppsFlyer team member

Oren Kaniel, CEO

Imagine the impact you can have in analyzing our business, forecasting, reporting financial results, monitoring process implementation, and providing key insights. To make that happen, you’ll bring strong analytical skills, experience in building financial modeling, and communication skills.

What you’ll do:

• Build & maintain budgets, rolling forecasts, ongoing tracking of actual vs. budget analysis
• Act as a business partner and advisor for business unit management
• Provide business leaders with financial analysis to monitor and facilitate the understanding of key operating and financial trends
• Provide strong business partnerships with key stakeholders.
• Developing and maintaining financial and operational models and procedures
• Design, automate, and optimize flexible FP&A processes and systems to meet the needs of a dynamic and fast-growing business environment

What you have:

• 3+ years of Proven experience as FP&A/analyst/budget and control economist
• Outstanding communication and interpersonal skills
• Experience working with senior management for business units or departments
• Strong analytical skills with attention to detail and problem-solving ability
• Comfortable taking ownership of projects and driving to a successful conclusion
• High Excel/Gsheet skills (SQL an advantage)
• Experience with financial systems, BI tools
• Experience in high-tech companies- an advantage
• BA in Economics/Accounting

Bonus Points:

• Being introduced by an AppsFlyer employee