PayPal SD Strategy Integrated Marketing 

France, Auvergne-Rhône-Alpes 

997364321

Job Description:

Key Responsibilities:

• Develop and oversee Venmo’s integrated marketing strategy, aligning it with company goals and long-term business objectives.

• Collaborate with product, design, and analytics teams to ensure campaigns drive user acquisition, engagement, and retention.

• Partner with leadership to identify growth initiatives and translate them into actionable marketing plans.

• Lead a high-performing integrated marketing team to create and execute multi-channel campaigns, ensuring consistent messaging and measurable outcomes.

• Champion innovative marketing strategies, leveraging consumer + cultural insights, brand strategy and data analytics.

• Help define KPIs and metrics to measure the success of campaigns, ensuring alignment with business outcomes.

• Oversee the operations team responsible for forecasting and attributing marketing budgets to business outcomes in partnership with finance.

• Manage the annual marketing budget, ensuring efficient allocation of resources to maximize ROI.

• Collaborate with Leadership and Finance to streamline processes for real-time marketing budget tracking, reporting, and optimization.

• Serve as a liaison between marketing, commerical, and product teams to ensure seamless integration of marketing efforts with broader business objectives.

• Foster a culture of collaboration, innovation, and accountability across teams.

• Provide mentorship and professional development opportunities for team members, building a strong and motivated, diverse team culture.

Qualifications:

• 15+ years of experience in marketing, with a focus on integrated marketing, strategy + planning, and budget management.

• Proven ability to lead cross-functional teams, drive alignment, and deliver results in a fast-paced environment.

• Experience building and developing campaigns for top brands in culture.

• Strong analytical skills, experience in marketing attribution models and forecasting a plus

• Exceptional communication skills, with the ability to present effectively to stakeholders at all levels.

• Experience managing significant marketing budgets and driving operational efficiency.

• Demonstrated expertise in campaign measurement and ROI optimization.

• Ability to balance strategic thinking with tactical execution and brand saviness to drive outcomes.

• Bachelor’s degree in Marketing, Business, or a related field.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The U.S. national annual pay range for this role is

Our Benefits:

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