Uber B2B CRM Audience Manager 

United States, West Virginia 

966869587

What You'll Do

• Execute audience targeting logic (list pulls) for campaigns supporting acquisition and customer programs using SQL on Hive, Presto).
• Author and maintain logic for audience targeting attributes and automated list pulls in various languages such as SQL, Hive QL and Spark.
• Own and maintain a single source of truth for all customer data available to be used for marketing campaigns.
• Use of in-house tools to automate list pulls and other processes.
• Evaluate and prioritize project requests and enhance intake processes.
• Improve campaign KPIs by collaborating on and applying targeting optimization techniques and AB test setup.
• Partner with engineering, marketing, analytics, and data science teams to continuously improve our understanding of customer data.
• Design system-first processes to scale targeting resources, including defining and leading implementation of enhancements to our internal targeting tools.

Basic Qualifications

• 3+ years of experience targeting audiences for marketing use cases, both ad-hoc and automated; including data integration with CRM or other marketing automation platforms; AND
• 2+ years of experience with SQL
• Bachelors degree or equivalent experience

Preferred Qualifications

• Experience with machine learning modeling
• Experience with Basic command of Unix commands / shell scripting
• Fluency and experience with Hive QL, Presto, Spark and Python

For San Francisco, CA-based roles: The base salary range for this role is USD$129,000 per year - USD$143,000 per year.

You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link .