At Boston Scientific, our products and technologies are used to diagnose or treat a wide range of medical conditions. We continue to innovate in key areas and are extending our innovations into new geographies and high-growth adjacency markets. In Cardiac Rhythm Management (CRM) we offer solutions for treating irregular heart rhythms and heart failure and protecting against sudden cardiac arrest. Boston Scientific develops, manufactures, and markets a broad array of products and services that enable less-invasive care for some of the most threatening cardiac conditions. We’ve been expanding indications and conducting pivotal research for nearly 20 years, resulting in increased access to the lifesaving and life-enhancing benefits of ICD and CRT therapies.
Basic Responsibilities:
- Ensures that the assigned region meets or exceeds sales and profitability objectives. Formulates sales strategies for markets within the assigned geography and product lines to attain revenue goals set by the company. Works with sales representatives to identify and evaluate market opportunities and sales potential and to establish and achieve their annual sales objectives. Manages and coaches the activities of sales representatives, clinical representatives, and other field personnel. Negotiates contracts with external customers. Keeps the company informed of market dynamics and competitive activity. Responsible for the management and implementation of company policies.
- Industry Knowledge: Responsible for providing continuous tools and education to team members to ensure up to date industry, competitor, and product knowledge; Maintains knowledge of the industry and the competition continually seeking information from physicians, suppliers, insurance carriers, and others to challenge, modify and prioritize regional strategies; Collects data from their region on competitor’s sales tactics and prepares their team to counter them and keeps the marketing organization aware; Maintains awareness of industry trends and their impact on local/regional sales activities.
- Business Management: Monitors region sales performance on an ongoing basis, initiating corrective actions, preparing reports, summaries, analysis, and documentation on all aspects of region management; Assists sales support/marketing staff members in activities such as sales promotion, training, or market research in planning and executing special projects; Ensures the effective implementation of representative customer records, key contacts, reports, and company policies; Responsible for the proper maintenance of organization cars and equipment within the assigned region; Develops and executes sales strategies and activities; Plans and controls expenses to ensure sales objectives are met within budget; Performs a monthly P&L review; Integrates individual territory plans and account profiles into a broader regional sales plan and coaches sales team accordingly; Conducts quarterly sales reviews and adjusts strategies accordingly.
- Selling Skills: Prepares quarterly regional sales forecasts and participates in the determination of market potential and sales expense estimates; Identifies sales forecast gaps, submits corrective strategies and implements aggressive sales growth; Confers with immediate superior in the development of marketing policy, recommending product and product line revisions as well as pricing changes; Develops and recommends expansion analysis of new field territories; Responsible for developing, implementing and monitoring a region targeting program; Identifies and recommends promotion programs and materials to help support the sales plan and strategy; Shares personal selling experiences in a way that motivates others and teaches applicable skills; Coaches others in the field on a disciplined selling model; Models strong selling skills in front of the customer with others present and without taking over the sales process; Actively supports corporate/divisional selling initiatives by proactively assisting in the training and influencing their team.
- Clinical Excellence: Maintains the skills and knowledge to sell the entire product line to all applicable buying influences and can differentiate each product line against the competitor’s products in front of the customer.
- Creative Economic and Value-Added Solutions: Identifies and develops working relationships with the economic buyer in their regions key accounts; Facilitation of contract negotiations involving all products within the region; Creates a compete “bundle” of product and value-add services; Evaluates situations as they affect both the account/customer, as well as the division’s overall long and short-term business needs; Helps define negotiation parameters for tough economically constrained customer situations.
- Building and Maintaining Relationships: Maintains contact with major accounts and key relationships seeking to leverage them into profitable business ventures; Assist key customers in the creation, maintenance, expansion, and startup of Scimed related educational courses and forums; Attend and participate in customer, company and industry-sponsored forums and courses; Develop and maintain relationships with key BSC functional areas including but not limited too - National Accounts, marketing, finance, corporate programs; Spends a minimum of 70% time in the field with each sales representative to support their professional development needs and to maintain and develop strong relationships and understanding of the customer.
- In all actions, demonstrates a primary commitment to patient safety and product quality by maintaining compliance to the Quality Policy and all other documented quality processes and procedures.
Required Qualifications:
- Bachelor's degree plus 7-9 years of related work experience or an equivalent combination of education and work experience. Advanced degree preferred.
- Strong clinical, technical, and organizational skills.
- Excellent proficiency with technical information, and demonstrated exceptional verbal and written communication skills.
- Able to function in a busy, demanding, and competitive environment.
Preferred Qualifications:
- 2-3 years of medical device sales management
- Experience in Interventional Cardiology, EP, or CRM products is strongly preferred
Among other requirements, Boston Scientific maintains specific prohibited substance testing requirements for safety-sensitive positions. This role is deemed safety-sensitive and, as such, candidates will be subject to a drug test as a pre-employment requirement. The goal of the drug testing is to increase workplace safety in compliance with the applicable law.
Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.