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3M Activation Marketer - IATD 
India, Karnataka 
923685373

08.08.2024

Job Description:

As an Activation Marketer , you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:

Input to the Area teams (Area portfolio, NPI and segment marketing):

  • Provide input to Marketing planning, Program and calendar development
  • Competitive intelligence
  • Ensure local regulatory and packaging compliance for portfolios/programs
  • Align to Campaignoutcomes/input/results
  • NPI voice of market, ideas, local needs, participate on global NPI team/with area new product marketers
  • Manage local calendar of execution

Demand generation at the local Level :

  • Define local social media/media/key platforms for communications
  • Execute on End-user communications
  • Recommendation on media buys

Channel:

  • General Channel partners distribution, local specific channel partner engagement/execution of through channel marketing plans
  • Syndication to the channel partner in country
  • Sales Partnership and Engagement: deliveringprograms/promotions/newproduct materials to field sales; closealignment/partnershipwith sales teams to deliver programs

Promotion support:

  • Translation correctness and regulatory and legal alignment
  • Interfacing with local applicationengineers/specialists– technical/ whitepapers/customer testimonials – ensuring meets customer requirements/localregulations/requirements


Marketing updates:

  • Owner of the audience evolution – aggregate view of the local audience and articulating that to the area
  • Product Support: New product translation correctness and local requirement management, local material owners
  • Promotion planning (IBP process input) – only an input to the process
  • Local marketing requirements: Trade shows. Customer events. Key opinion leaders.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.


Please access the linked document by clicking select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.