What you will do:- Develop and execute strategic marketing plans:
- Bring marketing expertise: Act as a strategic marketing consultant to sales teams and clients, recommending tailored programs and tactics that align with both sales objectives and client needs
- Collaborate with cross-functional teams: Work closely with cross-functional teams like field marketing, partner marketing, customer marketing, demand generation, and developer advocacy teams to ensure delivery of a holistic marketing strategy within each account that incorporates cross-functional programs into 1:1 ABM plans
- Sales alignment: Work closely with the sales team and sales leaders to align marketing efforts with sales goals, provide sales enablement resources, ensure a smooth handoff of qualified leads, and communicate and educate the sales team regarding new and planned marketing activities including global, regional, and account-specific programs
- Measure impact & optimize: Track performance metrics and ROI, ensuring processes are in place to evaluate the effectiveness of your programs and apply insights to refine and optimize ABM campaigns for maximum impact
Educational and Professional Background:
- Bachelor's Degree or equivalent experience
- 5+ years of account marketing, field marketing, industry marketing, or sales experience. Tech industry experience is preferred but not required
- Experience working with large and complex enterprise accounts across multiple verticals, proven success record with accelerating and closing deals
Skills and Expertise:
- Experience with strategic 1:1 or 1:few account-based marketing; a portfolio of experience will be reviewed
- Experience working with cloud (AWS, GCP, Azure), ISV, AI, and other tech partners
- Incredible written and oral communication skills, including experience presenting to sales and marketing leadership, as well as customers
- Impeccable event and project management skills, ensuring seamless planning, coordination, and delivery of initiatives with an ability to problem-solve quickly
- Results-oriented and analytically skilled, capable of interpreting data, making informed data-driven decisions, and reporting insights to the business
Cross-Functional Collaboration:
- Experience working cross-functionally with enterprise or corporate sales, customer success teams, and account development teams, obsessing over addressable market and specific account goals
- Capable of mentoring sales partners to convey marketing value propositions and key messages effectively
Technical Proficiency:
- Proficiency with Google Workspace and Salesforce, and marketing technology tools like 6sense, Eloqua, Pathfactory, Sigma, Tableau
Attributes and Work Style:
- Must be a highly self-motivated, entrepreneurial professional who can excel in an autonomous work environment and proactively drive initiatives
- Be a strategic thinker with a drive to bring new ideas and creativity to the team
- Must communicate often and quickly to senior stakeholders and peers, while operating with grace in a fast-paced environment
- Ability to shift priorities is critical in a growth technology company
- Team ethos blends humor, positivity, strategic intensity, and MongoDB values into a cohesive, dynamic culture
- Time management, prioritization, and organizational skills are key
Additional Requirements:
Success Measures:The Strategic Marketing Manager will be successful in this role when they can execute the following strategic tasks/responsibilities:
- In 3 months you’ll have fostered a relationship with your Strategic Account teams (ex: sales, solution architects, field partner leads, customer success) to understand their top account priorities, begin planning marketing programs, and ramp on current account status and MongoDB product knowledge
- In 6 months you’ll have a clear understanding of your key objectives, have executed marketing activities with pipeline influence, and have started to become a trusted partner to your account stakeholders
- In 12 months you’ll have cemented yourself as a key account partner, be fully ramped and actioning against all account objectives