Role Overview:
Campaign management across Search, Shopping, and Display campaigns on Google Ads and Microsoft Advertising platforms while ensuring campaigns are set-up following all the best practices.
This is a remote position; however you may be required to be onsite at our Bangalore office on as-needed basis.
About the role:
- Campaign management across Search, Shopping, and Display campaigns on Google Ads and Microsoft Advertising platforms while ensuring campaigns are set-up following all the best practices.
- Monitor spending patterns, identify areas for optimization, and make data-driven decisions to optimize budget allocation across campaigns and channels.
- Drive experimentation roadmap across bidding strategies, keywords, creative, and landing page optimization.
- Collaborate with internal teams such as product, data science, engineering, legal and creative departments to align strategies, share insights, and ensure integrated marketing campaigns across channels.
- Capture and translate audience insights from internal and 3rd party research into best practices, actions, tactics for marketers.
About you:
- 5-7 years of relevant hands-on experience executing and optimizing global paid search and shopping campaigns across Google Ads and Microsoft Ads .
- Microsoft Excel skills: pivot tables, VLOOKUPs, and chart building .
- Ability to work independently as well as in a collaborative team setting, with strong problem solving and time-management skills.
We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
- Bonus Program
- Pension and Retirement Plans
- Medical, Dental and Vision Coverage
- Paid Time Off
- Paid Parental Leave
- Support for Community Involvement