Sony Social Media Specialist 

United States, New York, New York 

808184527

is seeking aSocial Media Specialist@Sony global social channels— Instagram, TikTok, Shorts, X, Facebook, and Threads.test content strategies, analyze performance data, andwith broader digital marketing initiatives. The ideal candidate is trend-savvy, data-driven, and passionate about crafting impactful, creative content in a collaborative environment.

JOB RESPONSIBILITIES

• Create and publish original, platform-native content for X, Facebook, Threads, YouTube Shorts, Instagram, and TikTok, tailored to each channel’s audience and format.

• Manage and maintainsocial programming calendars for Sony brand.

• Assist in producing POVs on new & emerging social channels.

• Monitor and analyze content performance, providing insights to optimizefuture strategies.

• Identify trending content opportunities and share withbroaderaudience asappropriate.

• Be on the pulse of social conversation & find opportunities to make social media channels stand out.

• Act as community manager for social channels by engaging community.

• Moderate user-generated content in-line with the moderation policy as well as any active marketing campaigns.

• Build relationships with other Sony operatingcompaniescolleagues.

• Monitor effective benchmarks for measuring the growth of the communities, and analyze, review, and report on effectiveness of new campaigns and initiatives.

• Maintain a strong understanding of all things Sony—including Sony Pictures, PlayStation, Sony Pictures Television, Sony Electronics, Crunchyroll, and Sony Music—to help shape relevant and impactful content.

• Honesty, trustworthinessand ethical conduct are material requirements for the responsibilities outlined above

Your qualifications and experience should include:

• 2+ years of digital marketing or social media experience at a creative agency or in-house brand.Undergraduate degree required.

• Proficiency in creating short-form video content.

• Working knowledge of social network tools, such as Sprout, Monday.com, etc.

• Working knowledge of Adobe Photoshop and Adobe Premiere Pro.

• Strong experience in creative, marketing, and/or editorial writing.

• Competent in managing social media platforms, understanding analytics, and applying learnings.

• Direct experience and understanding of the landscape of social media platforms and their respective communities.

• Project management, time management, and organizational skills.

• Self-motivated with the ability to work both independently and collaboratively.

• Expertise in Microsoft Office Products, including Word,Exceland PowerPoint.

• Knowledgeable of, or curious to learn about, the Sony brand and its group companies, including PlayStation, Sony Pictures, Sony Music, and Sony Electronics.

• Must be authorized towork in the United States.

In addition to competitive pay and benefits, we offer an environment and culture that promotes Diversity, Equity, and Inclusion. We are committed to creating an inclusive employee experience for you to thrive as part of Sony’s purpose to “fill the world with emotion through the power of creativity and technology.”

generally regularemployees scheduled to work 20 or more hours a week) a comprehensive benefits program that offers coverage and support for employees and their family’s physical, emotional, and financial well-being.

What we offer you:

• Comprehensive medical, prescription drug, dental, and vision coveragewith coverage for spouses/domestic partners and child dependents, including access to a Health Savings Account (HSA) and Flexible Spending Account (FSA)

• Employee assistanceplan and comprehensive behavioral health benefits

• Fertility benefits, including, surrogacy, and adoption assistanceprograms

• Basic and supplemental life insurance for employees as well as supplemental life insurance coverage for their spouses/domestic partners and children

• Voluntary benefits such as group legal, identity theft protection, accident, and hospital indemnity insurance

• Short-term & long-term disability plans

• Up to 12 weeksof paid parental and caregiver leave

• 401(k) Plan with pre-tax, Roth, and after-tax options and company match with v immediate vesting

• Education assistanceand student loan programs

Other Programs:

• Flexible Work Arrangements, including hybrid work schedules]

• Time off to include vacation, paid holidays, sick leave, Summer Fridays (early release), and a winter break between Christmas and New Year’s Day (based on business needs)

• Referral bonuses (subject to eligibility)

• Matching gift program

• A wide variety of employee business resource groups (EBRGs)

• Special discounts on Sony products, offered exclusively to Sony employees

• Employee stock purchase plan (Sony covers commissions and fees for your Sony stock purchases made through after-tax payroll deductions)