Samsung Senior Online Strategy Manager 

Canada, Quebec 

750691862

Role and Responsibilities

The role will identify, pursue and implement strategies to generate incremental Online commercial performance through new product launches, as well as proposition, marketing, engagement and commercial initiatives. You will also be responsible for the guidance of key promotional campaigns such by setting the strategy and direction to subsidiaries on pricing strategy, proposition and liaising with EO and HQ to optimise activations and execution.

What will be your key deliverables?

• Own the GTM planning and execution of innovative products (e.g. Galaxy A series, Galaxy Book4) for D2C online channels including:

• Develop GTM guidance with appropriate proposition

• Engage with subsidiaries to embrace the guidance. Review their GTM plan, facilitate pre-GTM sharing and share feedback to ensure successful and sustainable new product launches.

• Set reasonable target for D2C online channel by subsidiary and monitor performances with timely feedback

• Review GTM performances and develop deep dive post-mortem report with actionable insights

• Oversee the promotional campaigns in European subsidiaries including:

• Lead quarterly MX commercial briefing and summary sessions across Europe D2C teams

• Summarise and review MX commercial plans and promotional calendar for each subsidiary

• Represent MX division and share feedback to the strategic direction and creative assets of promotional campaigns

• Identify and explore new propositions, external partnerships, and growth drivers. Develop business/commercial plan, and execution proposal. Engage subsidiaries to trial the new initiatives, analyse results and share the references with wider audience

Skills and Qualifications

To be successful, you will possess the following skills and attributes:

We require:

• Experience in eCommerce or digital marketing, ideally in consumer products industry, especially mobile experience products or consumer electronics

• Intensive experience in strategy development and commercial planning

• Commercial foresight with understanding of P&L and ability to analyse value and investment sensibility

• Strong, data manipulation, interpretation and problem-solving skills with the ability to handle a wide array of data sources, to inform financial/business decisions

• A self-starter, this role is in a part of the business that is acting like a start-up within a well-established organisation, so you are able to self-prioritise work, navigate ambiguity and speak to a wide range of partners

• Strong communications skills which will enable:

• Relationship building with all levels

• Engagement with subsidiaries to trial new initiatives

• Very strong resilience capability and sufficient time management skills

• An understanding of and passion for the mobile and accessories product portfolio

• Experience working in global/regional roles or within complex subsidiary set-up

• Experience working within telecoms, or directly with Samsung in any capacity

• Be proactive with identifying insights and opportunities to drive strategic and balanced D2C online business growth.

• Hybrid working – 3 days in the office and 2 days at home per week

• Bonus scheme linked to individual, team and company performance

• Car allowance

• Pension contribution

• Three volunteering days each year

• Holiday - 25 days plus bank holidays and an additional day off for your birthday

• Access to discounts on a wide range of Samsung products

• Access to a discount shopping portal

• Partner Colleagues are not eligible for certain types of statutory leave such as Samsung Family Leave or Sick Leave policies but may be eligible for statutory payments via their agency

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