Work in a cross-functional team with engineering, operations, finance, and marketing communications through the complete product development cycle from product concept to end of life
Be the authority on the competitive landscape
Evaluate new technologies and make recommendations on which ones to pursue in future products
Define product positioning and key product messages
Evaluate user feedback and integrate key insights back into future product development
Position products and craft compelling end-user messaging for the highest impact
Launch products worldwide in conjunction with marketing communications, public relations and events teams
5+ years of prior experience in product marketing, including developing customer insights, product positioning, and outbound marketing strategy and collateral; and/or experience in product management: driving product requirements and planning, product design and development, and production
Previous success in cross-functional collaboration and management by influence
Excellent written, verbal and presentation skills
Proven record working collaboratively with cross-functional teams: with engineering/technical teams including during early research and development to define product strategy and roadmap, and with marketing and public relations to craft positioning, and define marketing activities
A track record in formulating product messaging and creating outbound marketing; Experience synthesizing technologies into product communication for broad audiences including customers, media, analysts, and leading industry specialists
Strong understanding of technology domains and a sense of curiosity to dive several layers deep
Best-in-class oral and written communication skills; ability to become fluent in technical concepts and explain to non-technical partners
Strong ability to lead through influence, debate and storytelling
Press and media experience with success as a product spokesperson on a national or global level
Exceptional interpersonal skills; thrives in highly collaborative projects, effective at building consensus, handles high stakes decisions with ease with the ability to cut through ambiguity
Strong analytical abilities and an uncompromising attention to detail with the ability to operate seamlessly between highly detailed and technical situations and strategic business situations
A self-starter who is dedicated and demonstrates creative and critical thinking abilities
BS/BA and/or MBA
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.