JPMorgan Email Execution Channel Business Analyst-Associate 

United States, Delaware 

69015737

As an Email Execution Channel Business Analyst-Associate on the Marketing Execution team, you will have experience with campaign and timeline management, you will collaborate with agencies/vendors, measuring and reporting key metrics for digital campaigns, and process adherence through the established workflow. You will also act as a validation and quality assurance expert. You will conduct requirement analysis, define test strategy & design and lead test execution to guarantee superior outcomes.

Job Responsibilities:

• Serve as the primary liaison between Email team and line of business that leverage marketing emails
• Work directly with key stakeholders from strategy team and LOB’s to obtain requirements for campaign requests and provide support for email build and delivery through Salesforce Marketing Cloud
• Conduct requirement analysis, define test strategy & design and lead testing through Journey Builder to guarantee superior outcomes
• Develop QA measures and processes around testing prep, execution and defects in an innovative manner to meet project needs
• Mitigate and triage issues that impact email delivery, the customer experience, and the line of business campaigns
• Collaborate with cross-functional groups to support key projects as an Email Marketing Subject matter expert
• Adhere and promote existing controls as well as optimize for an evolving digital landscape

Required qualifications, capabilities and skills:

• Bachelors degree in Information Systems, Business, Marketing or related-field
• 5 years’ experience in an email marketing role leveraging technology to build, deploy, test and analyze email campaigns. Experience with related technologies is helpful (PEGA, Tableau, Adobe, Salesforce)
• Expertise on testing Technology for Digital programs that include Omni-channel access as well as customer experience apart from regular functional testing
• Familiarity with SQL, HTML and Scripting
• Experience working in staged environments for both Development and QA
• Working knowledge of content management tools and experience with decision engines
• Experienced in marketing analytics and reporting.
• Proven ability to take initiative and influence others - achieving results in a matrix organization
• Detail-oriented, with the ability to multi-task and prioritize based on changing requirements
• Team player with excellent interpersonal skills, ability to collaborate, self-motivated, energetic, "can-do" attitude in a fast-moving environment.

Preferred qualifications, capabilities and skills:

• Knowledge and understanding of general online business, advertising, and marketing principles
• Knowledge of Agile operating principals – experience operating in a sprint cycle

*Please note this role requires in office attendance from one of the locations listed, we will not consider 100% remote or other locations