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Boston Scientific Commercial Manager EP APAC 
China, Shanghai 
688018293

18.05.2025

Key Responsibilities

  • Lead new product market mapping, identifying potential gaps and exploiting new opportunities
  • Develop APAC Strat Plan. Develop market strategies aimed at maximizing market share, promoting prolific new product launches, and building brand awareness
  • Develop APAC’s capabilities across customer insights, portfolio prioritization, and acceleration of go to market opportunities
  • Identify customer loyalty as well as healthcare economics, government affairs and reimbursement
  • Execute ongoing identification of new business/distribution opportunities and markets, tracking of competitors and market shifts, review of the broad strategic direction
  • Collate and lead market research and competitive data to enable the formation of country strategic marketing plan/go to market strategy
  • Develop, lead, and manage the execution of customer insights coupled with business needs
  • Develop appropriate clinical plan – registries, post market studies for divisional studies
  • Quantify and prioritize reimbursement opportunities. Work with countries to help execute
  • Spend up to 50% of time in the field to deliver on portfolio accelerator opportunities, uncover customer insights, gathering market & competitor information
  • Make regular contact/communication with Divisional marketing personnel, Integration Team sales/country management to ensure alignment of plans
  • Ensure alignment with other functions (Finance, Supply Chain, Health Economics, Marketing, Clinical, Regulatory, Quality)
  • Ensure awareness and compliance with applicable standard operating procedures to meet, comply and champion all quality and regulatory commitments of Boston Scientific
  • Participate in driving quality awareness in every employee, while guiding the local organization towards improved performance and customer-oriented initiatives

Key Qualifications

  • Minimum undergraduate degree. Candidates with MBAs will be preferred
  • At least 8 years of relevant experience in a related field
  • Track record of Marketing with strategic planning & execution with strong KOL and stakeholder management in medical industry is essential. Medical device experience is plus
  • Prior experience in core products from Electrophysiology and Pulsed Field Ablation, and an understanding of the industry, procedures, solutions is preferred
  • Familiarity with the China/Japan market
  • Excellent verbal and written communication skills in English are required to enable effective collaboration with individuals globally
  • Japanese or Chinese speaking ability is a plus
  • Willingness and ability to travel approximately 15-25% of the year
  • Ability to work in a fast-paced, demanding environment and multi-task
  • Possess strong prioritization, project management and time management skills
  • Proficient in Microsoft Excel, Word, and PowerPoint
  • Mature and able to articulate ideas and concepts well in front of senior management
  • Ability to work across different cultures
  • Regional experience is plus
  • Displays drive and ambition to be developed and grow into more senior marketing roles
  • Possess leadership potential