Adidas DIGITAL PPC MANAGER 

Canada, Alberta, Calgary 

683405735

You’ll be joining our London

What you’ll do:

As aat adidas, you will be responsible for delivering profit maximising campaigns and enhancing the digital shopping experience for one of our key online retail partners,Amazon. You will build out campaigns for multiple sports categories across Europe.

Your responsibilities will also include:

• | Implement and manage Amazon AMS (PPC) campaigns in-house. Conduct keyword research and optimise campaigns to maximise ROI and improve visibility of our products in search.
• DSP| Build out awareness and consideration campaigns with Amazon DSP (audience-based marketing) to help reach new customers on platforms such as Twitch, Fire TV and Alexa. Conduct audience research and segmentation to target the right customers effectively.
• Data Analysis |Monitor, analyse, and report on Amazon-specific KPIs, using data to make informed decisions and improve performance.
• A+ Content |Work closely with creative agencies to create engaging A+ content for product pages to improve conversion rates across site.
• Brand Store |Update the Amazon brand store to ensure that the content is leveraging the most updated brand direction, and our consumers are experiencing our brand in the best possible way

Skills you’ll need:

Our jobs are very competitive and we’re lucky enough to be able to invite the best candidates in the industry to interview, please read below and apply only if you bring the following:

• Minimum 2 years of Performance Marketing experience (PPC and / or DSP)
• Strong understanding of digital marketing KPIs including ROAS, Reach, CPC, CTR, CVR
• Ability to extract clear insights from vast data sources and make improvements.
• Proficiency in MS Excel, outstanding analytical and problem-solving skills.
• Highly motivated, with the ability to work in deadline driven environment
• Experience working with Amazon Advertising & 3rd party reporting platforms such as Skai is preferred
• Experience in localising Performance Marketing plans to the relevant European locale

Additional Benefits:

Leading pension scheme, performance related bonus, 25 days holiday + bank holidays, Bupa health insurance & Westfield cash plan, generous employee discount and Gym contributions for our London colleagues.