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Apple Marketing Specialist United States, California 644755207
12.12.2024
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Minimum Qualifications
- Master’s degree or foreign equivalent in Marketing or related field, and 3 years of experience in the job offered or related occupation.
- 3 years of experience with each of the following skills is required:
- Using the Google Ads platform expertly for SEM campaign upload and maintenance
- Using the Microsoft Ad Center platform expertly for SEM campaign upload and maintenance
- Using the Marin Software platform expertly for CPC bid management and daily optimization
- Excel and Tableau experience, including experience creating and maintaining a budget pacing document for a team
- SEM analysis experience, including providing insights and causal effects of optimization for stakeholder reporting i.e. CPA and spend fluctuations, CTR implications, and ad copy insights
- Experience in Paid Search best practices to maintain partnership and collaboration with Search partners i.e. Google, Microsoft, Yahoo, and Amazon
- Paid Search experience, including explaining and tailor strategy for optimal results for internal stakeholders
Preferred Qualifications
Additional Requirements
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
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