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Apple Demand Generation Lead - Apple Online Store Greater China, Shanghai 639592119
Yesterday
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Description
As Marketing Leaders, we rely on deep experience to implement campaigns from strategy and concept to production and delivery. We turn new ideas into an actionable plans that scales globally. - Design demand generation strategy for GC and execute campaigns for region
Minimum Qualifications
- 15+ years marketing experience, client or agency side with proven experience in leading, managing and measuring large-scale marketing/commerce initiatives with significant budgets as well as experience in managing a seasoned team of marketers
- Extensive knowledge (10+ years) of the paid search, affiliate, commerce and social platforms with demonstrated success driving quality and efficient revenue at a large scale
- Fluent in Chinese Mandarin and English
Preferred Qualifications
- Experience working for western brands in China
- Retail and product launch experience
- Experience in establishing clear goals and success metrics
- Extraordinary storyteller with strong written and verbal communication skills; strong at building and delivering compelling presentations
- Able to identify business challenges, use insights, discuss and debate ideas, and develop an informed point of view
- Demonstrates Apple’s values of inclusion and diversity
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