Info This role may also be located in our Playa Vista, CA campus.
This role may also be located in our Playa Vista, CA campus.
Minimum qualifications:
Bachelor's degree or equivalent practical experience.
8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
Experience with marketing measurement and attribution techniques (e.g., offline measurement, attribution, incrementality tests) and Google advertising products (e.g., Google Ads, Google Analytics, etc.).
Preferred qualifications:
Experience working with advertisers, agencies, and clients.
Experience finding compelling insights and building narratives.
Knowledge of traditional and digital marketing tactics and strategy.
Knowledge of Google Search, product capabilities and systems, measurement capabilities, marketing mix modeling, incrementality, and SQL.
Excellent project management skills across multiple stakeholders.