Adidas CULTURE MARKETING MANAGER ADIDAS BERLIN 

Egypt, Alexandria, Alexandria 

611656810

Key Responsibilities:

• Lead, plan and coordinate all promo ordering processes for Global Culture Marketing offices between global creation teams and Culture Marketing stakeholders incl. budget planning and stock management
• Pro-actively drive and communicate seeding & gifting calendar planning in line with brand and product calendar milestones.
• Streamline and support product seeding & gifting conversations between global & local from briefing (talent alignment) to post execution phase (clipping & tracking).
• Build rapport with external Entertainment contacts while keeping adidas objectives a top priority
• Maintain current product knowledge and clear target market objectives
• Manage team of coordinators globally to coordinate all administrative needs for internally/externally
• Manage budget/expenditures. Set up an approval system and budget to assure efficient spending
• Troubleshoot and resolve day-to-day obstacles internally/externally
• Work with product teams on project timelines, materials sourcing, samples delivery and product forecasting
• Maintain production schedules, communicate timelines and ensure all teams follow
• Provide marketing/PR support to launch collection and activate guerrilla marketing efforts
• Identify opportunities to connect Culture Marketing Partner to our brand through relevant global entertainment and sports activities.
• Field, evaluate and facilitate internal requests for seeding support.
• Work with Retail/Account Marketing to maximize product retail opportunities
• Lead and manage the development of the Culture Marketing newsletter for both the global workstream and each respective cluster workstream, ensuring alignment with key brand and product moments.
• Own and drive local CAF and contract submission process to Legal Local, ensuring smooth execution and compliance with internal guidelines.
• Lead and coordinate operational processes for Europe Culture Marketing, optimizing workflows and supporting regional execution.
• Manage and oversee the day-to-day workflow of the seeding agency of record, ensuring seamless execution and alignment with Culture Marketing objectives

Key Relationships:

• Product Marketing

• Brand Management
• Communications
• Newsrooms / PR
• CTC x-functional
• Finance

Requested Knowledge, Skills and Abilities:

• Knowledge of the sports industry, with a deep passion for fashion and streetwear trends

• Creative Thinker & Problem Solver
• Strong networking and interpersonal skills
• Self-initiator, capable of determining priorities
• Project management skills and an ability to work well in a team environment
• Ability to write reports, business correspondence and presentations
• Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Knowledge of the music/fashion/style/entertainment industry
• High level of proficiency in Word, Excel, PPT and Outlook.
• Ability to make sound business decisions.
• Exercise professionalism at all times
• Strong organizational, problem solving, time management and resolution skills.
• Unconventional business hours may be required. (evenings, weekends)

Requisite Education and Experience / Minimum Qualifications:

• Strong network in the local Entertainment & Influencer scene
• Four year college or university degree in Marketing, advertising or related field
• Minimum 5 years of experience in related field
• Equivalent combination of education and experience may be substituted for degree.