PayPal Director Brand Design 

United States, Texas, Austin 

608331318

Essential Responsibilities:

• Develop and articulate clear functional strategy and objectives in alignment with brand marketing strategy and operations requirements to deliver compelling results
• Negotiate with and influence decision-making reaching the senior executive level
• Identify and resolve unique situations of substantial significance in field of brand marketing
• Allocate resources, responsibly and apply creativity to convey a consistent and compelling brand message
• Provide support, coaching and guidance to others to build strong brand recognition and loyalty
• Support and mentor less-experienced roles to provide an example of innovation, excellence, and day-to-day learning

Minimum Qualifications:

• Minimum of 15 years of relevant work experience and a Bachelor's degree or equivalent experience.

Brand Design Leadership:

• Define and oversee with a discerning eye for design quality the implementation of a cohesive design system that integrates verbal, visual, and experiential elements.

• Collaborate with marketing, product, design, and communications teams to ensure PayPal’s brand is consistently represented across all touchpoints.

• Act as a champion for creative innovation, driving the evolution of PayPal’s brand identity while maintaining global consistency.

• Lead the development of scalable design systems that support omnichannel campaigns, product experiences, and global communication initiatives.

• Build and maintain a robust brand design system that adapts seamlessly to local market needs while preserving global consistency.

• Partner with product and engineering teams to ensure the brand’s integration into PayPal’s digital interfaces and tools.

• Team Leadership and Collaboration:

• Manage and mentor a team of creative professionals, fostering a culture of collaboration, innovation, and excellence.

• Partner with external agencies and internal stakeholders to deliver world-class creative work that aligns with business objectives.

• Build cross-functional relationships to ensure alignment on creative strategies, systems, and implementation.

Executional Impact:

• Oversee the development and execution of integrated marketing campaigns, ensuring consistency across all channels and markets.

• Act as the final approver of creative outputs, ensuring alignment with brand standards and creative integrity and business priorities.

• Monitor and analyze performance metrics to inform decision-making and drive continuous improvement.

Qualifications:

• 12+ years of experience in branding, creative leadership and brand stewardship, or design systems, with a proven track record of managing global brands.

• Proven general management skills with expertise working fluidly with internal and external creative partners.

• Strong grasp of setting priorities to deliver on business objectives.

• Demonstrated ability to manage direct reports and influence cross-functional teams.

• Strong problem-solving, strategic, and analytical capabilities.

• Ability to craft compelling narratives and communicate effectively with diverse stakeholders.

• Skilled at driving projects independently in a matrixed global organization.

• Collaborative, results-driven mindset that fosters open communication.

• Comfortable working in a fast-paced, dynamic environment with shifting priorities.

• Expertise in building and scaling design systems across omnichannel platforms.

• Strong leadership experience with the ability to manage and inspire creative teams, including writers, designers, and art directors.

• Proven success in managing cross-functional teams and delivering results in a fast-paced, dynamic environment.

• Exceptional storytelling, verbal, and written communication skills.

• Experience in fintech, technology, or global consumer brands.

• Passionate about design systems, brand strategy, and driving innovation leveraging AI to shape the future of brand-building.

Our Benefits:

Any general requests for consideration of your skills, please