Intel B2B Marketing Lead GSI/AI 

India, Karnataka, Bengaluru 

606984532

Key Responsibilities:

• Lead the promotion of Intel’s "AI Everywhere" narrative and influence the perception of Intel’s AI stack.
• Strategize and execute marketing campaigns targeting the developer community, GSIs, and ISVs in India.
• Foster strong collaborations with HQ, sales team, product marketing teams, and GMG to ensure a unified marketing approach.
• Managing AI-focused marketing campaigns to boost brand visibility and foster business growth, involving strategic planning, execution, and performance analysis to ensure campaigns resonate with target audiences and align with Intel's business objective.
• Proficiency in marketing tools and data analytics, with an analytical mindset adept at translating data insights into effective marketing strategies.
• Generate innovative ideas and translate them into effective marketing strategies.
• Experience in crafting engaging content such as whitepapers, case studies, videos, and blog posts that articulate the benefits and applications of AI and technology solutions.
• A commitment to staying abreast of market trends, competitor activities, and emerging technologies to inform marketing strategies, ensuring differentiation and thought leadership in the B2B technology landscape.

Qualifications

• 15+ years of experience in sales or marketing, or preferably within a sales or marketing organization.
• Bachelor’s degree in marketing or a related field; an MBA from a top college is a plus.
• Prior understanding of media, creatives, and B2B stacks.
• Demonstrated project management skills with the ability to lead cross-functional teams.
• Robust understanding of AI, cloud, and tech concepts.
• Proficiency in marketing tools and data analytics.
• Exceptional communication skills, both written and verbal.
• Ability to manage multiple projects and adhere to tight deadlines in a fast-paced environment.
• Creative thinking and innovative strategy development.
• Strong collaborative skills and experience working with technical and non-technical teams.
• Expertise in guiding teams to produce engaging content such as whitepapers, case studies, videos, and blog posts, ensuring the material resonates with audiences and effectively conveys the brand's value proposition.
• Commitment to staying informed on market trends, competitor activities, and emerging technologies.

We offer a total compensation package that ranks among the best in the industry. It consists of competitive pay, stock, bonuses, as well as, benefit programs which include health, retirement, and vacation. Find more information about all of our Amazing Benefits