Adidas ASSISTANT MANAGER MARKET MANAGEMENT 

Canada, Alberta, Calgary 

574804527

GTM MERCH / SEGMENTATION

• Support the execution of short/long-term strategies for specific category areas (e.g., FTW, APP) in line with market and account opportunities
• Assist in building category range architecture for seasonal specific category areas (e.g., FTW, APP) incl. franchise management, price architecture, flow and segmentation that aligns with the category targets
• Assist in building and executing the necessary differentiation to be consumer focused and capture business opportunities amongst channels and accounts

GTM PLANNING

• Assist in executing the BU GTM strategy that creates demand and drives market share growth
• Support building and handing over holistic BU GTM plans (Story x Product x Availability) for specific category areas (e.g., FTW, APP)
• Assist in building useful tools to excite and educate markets, channels, and customers, to successfully land seasonal concepts
• Support the delivery of content, incl. translation into systems & decks

GTM MARKET INTERACTION

• Assist and support the management of all business conversations for specific category areas / divisions (e.g., FTW, APP) with markets and accounts
• Assist and support the management of the Integrated Business Planning (IBP) meetings for specific category areas (e.g., FTW, APP) from a Global side, orchestrate the communication and drive follow-ups
• Assist and support the management of market / account facing milestone meetings for specific category areas (e.g., FTW, APP)
• Support to manage and track the implementation of seasonal GTM plans towards markets and channels

KEY RELATIONSHIPS

• Category Creation & Marketing
• Market Category team

KNOWLEDGE, SKILLS AND ABILITIES

• Proficiency with MS applications (Outlook, Excel, Word, PowerPoint) and other computer software (Internet, POS Systems, etc.)
• Fluent in English. An additional European language is an advantage.
• Attention to detail
• Pragmatic problem-solving mentality
• Good presentation and communication skills
• Balanced, resilience and collaborative

REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS

• University degree or equivalent education required
• First experience & foundational understanding in retail, merchandising, buying, or eCom
• Experience in cross-functional and collaborative environment (matrix organization) is a plus