Uber Head Marketing Fixed-Term Contract 

United States, West Virginia 

565586442

About the Role

This is a unique opportunity to be at the forefront of building a brand by leading the creation and execution of marketing plans and the management of creative development and execution to fuel consumer demand, drive brand loyalty, and strengthen our connection with riders, drivers, and couriers. With all strategy and campaign work locally produced, you will bring creative flair to every aspect of the job, and have a track record of building brilliant relationships with agencies.

You will also be a key part of the APAC Marketing leadership team, where you will help shape the culture and program across the region.

Responsibilities

• Provide leadership to your team and extended agency village to build the most cut-through and effective marketing programs in the industry.
• Develop a deep understanding of the JP priorities (business targets, P&L priorities, segmentation, customer insights) to be a thought partner with the regional leadership team and generate a marketing strategy & plans for JP.
• Act as the lead marketing POC for the JP stakeholders (Operations, Policy & Comms, CommOps, etc) and an escalation point for your team
• Identify, and prioritise for your team, local marketing opportunities aligned with business priorities and moments (events, partnerships, cultural and seasonal moments, etc) and deliver locally (or regionally) created campaigns or activations against them
• Provide general and Uber-specific state-of-the-market assessments and report back with in-market feedback and insights
• Manage a team of Marketing Managers/ Marketing Associates, who will be responsible for the execution of marketing initiatives, providing them with coaching, guidance, career opportunities as well as hands-on support
• Provide strong leadership for your team, setting the culture and vision and ensuring the well-being of the team.
• Help manage partnerships with external partners, figuring out ways in which we can develop joint marketing activities and co-marketing plans.

Requirements

• A minimum of 10 years marketing experience, including extensive experience managing large-scale brand marketing campaigns
• 5+ years of experience leading teams in fast-paced companies
• Experience creating local marketing executions and leading different agency relationships
• High marketing strategy capabilities and experience, with proven ability to diagnose market and brand insights to set vision and make effective trade-offs to implement winning strategies.
• Experience working for a global brand; able to navigate a cross-matrix structure with a collaborative environment
• Be a hands-on manager
• Ability to manage partnerships and co-marketing activities
• Strong business acumen and results-driven mindset, capable of tying marketing activities to larger business objectives
• Demonstrated ability to coach, motivate, and manage diverse marketing teams in a dynamic environment
• Proven track record for brand marketing leadership
• Good relationship management and ability to influence cross-functional teams and stakeholders
• A strong customer-centric mindset and the ability to bring to life the Uber brand in a way that is both consistent with our global brand positioning but also meaningful to local culture and customs

Note:This will be a fixed-term contract with an expected completion of February or March 2025 with a possibility of being converted to full-time on a to-be-determined basis.

* Accommodations may be available based on religious and/or medical conditions, or as required by applicable law. To request an accommodation, please reach out to .