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What you’ll achieve, you will lead the strategic definition and execution of go-to-market initiatives for Microsoft Cloud–based subscription solutions, with a. This is a role requiring a, with proven experience launching cloud services and driving measurable business outcomes. You will be responsible for, from market analysis and positioning to sales enablement and performance tracking—while partnering closely with Product Management, Services, Channel, Sales, and Finance to ensure alignment, execution, and impact.
You will:
- Lead Go-to-Market (GTM) Strategy : Define product offering strategy and launch plans for Microsoft Cloud–based subscriptions, with emphasis on AI and Security solutions
- Own Cross-Functional Execution : Partner with Product, Sales, and Services to develop aligned messaging, campaigns and plays, and enablement assets for internal and external use
- Create High-Impact Content : Deliver compelling product positioning and narratives through pitch decks, datasheets, solution briefs, web content, and videos—tailored for both business and technical buyers
- Drive Sales Readiness : Develop and maintain scalable sales enablement materials (battlecards, pitch frameworks, customer one-pagers, FAQ, demo guides) and training across multiple channels and personas
- Measure & Optimize : Track and report business impact through financial KPIs, and continuously refine messaging and campaign effectiveness based on data and feedback
Essential Requirements- 7+ years in product marketing roles for B2B tech companies
- Experience leading cross-functional marketing initiatives across Product, Sales, and Channel teams
- Proven ability to build customer-facing and sales enablement assets from the ground up
- Strong business acumen, with a track record of linking marketing activities to financial impact
- Ability to navigate ambiguity and thrive in a fast-paced, high-ownership environment
Desirable Requirements
- Bachelor’s or Master’s degree in Marketing, Business, Communications, or related field
- 4+ years in B2B product marketing, with at least 2 years in cloud subscription services (SaaS/IaaS/PaaS)
- Demonstrated experience launching or scaling Cloud products, especially AI or Security workloads
- Familiarity with Microsoft CSP, or partner channel programs
- Experience with competitive positioning and field feedback loops in enterprise markets