Promote Data-Driven Decision Making: Foster a culture of data-driven decision-making within the divisional Sales and Marketing communities.
Optimize Data Architecture: Enhance data architecture, integration, and interoperability by leveraging new and existing analytical tools, data sets, and business processes.
Develop Predictive Analytics: Create predictive analytics to inform machine learning algorithms, considering the voice of internal customers and the overall objectives of the C&CE team.
Support Data Systems Implementation: Aid in the development and implementation of databases and data structures for systems like Salesforce, Sales Cloud, ServiceMax, and SAP data bundling.
Ensure Data Accuracy: Maintain data accuracy, quality, consistency, and validation processes by establishing acceptance criteria based on current and future business needs.
Establish Data Processes: Develop data processes with the Analytics Center of Excellence (Systems, Analytical Tools, and Data requirements) in line with business needs.
Improve Reporting Processes: Continuously improve reporting processes and methodologies to enhance efficiency and effectiveness.
Collaborate with Data Science Team: Work with the Analytics Enablement Data Science team to execute and deliver advanced analytics use cases.
Stay Updated: Keep abreast of industry trends and best practices.
Optimize Data Infrastructure: Optimize data infrastructure and ensure smooth integration processes.
Enhance BI Reporting: Improve BI (Business Insight) reporting by leveraging multiple data visualization tools.
Preferred Key Requirements:
Years of Experience: Senior level (3-5 years) of professional experience in similar positions of responsibility within a strategic marketing or sales force effectiveness department.
Professional Expertise: Comprehensive understanding and wide application of principles, theories, and concepts in the field. Ability to resolve a wide range of issues in creative ways.
Project Management: Ability to set priorities and independently drive projects in a dynamic and fast-paced environment. Capable of managing and contributing to multiple projects.
Qualifications: Master's degree in Economics, Mathematics, Statistics, Finance, Computer Science, or a similar field.
Languages: Fluency in English.
Industry Experience: Preferred experience in the Healthcare industry.
Technical Knowledge: Proficiency in Microsoft Excel and experience with data visualization tools and dashboards (preferably Tableau and/or Power BI).
Translating Data: Experience in translating data into actionable insights.