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Apple Associate Creative Director Copywriting United States, California, Los Angeles 51440735
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In this role, you will lead creative efforts and campaigns for Apple TV and Apple Sports and any product or feature launches associated with the brands, such as Apple TV’s MLS Season Pass. You will ideate, collaborate, and write for conceptual development and creative execution. With a commitment to excellence, you craft, review, and empower campaigns for the Apple TV and Apple Sports brands and products. You will present work to senior creative staff, product marketing managers, and Apple executives, and articulate concepts with energy and enthusiasm. You will collaborate with the ACD/Art Director to concept ideas and co-direct teams to produce quality creative. You will work across subject areas to integrate strategies and messaging for brand campaigns, digital performance efforts, social, owned channels, and new mediums of communication. You will work with project managers and creative directors to ensure that schedules are accurate, realistic and that deadlines are met. You will also guide creatives to do their best work and to support each other's strengths.
- 9+ years experience writing and concepting, creative directing and producing major marketing, communication, or advertising campaigns.
- Experience in developing integrated campaigns, earned media efforts, and social-first thinking.
- Bachelors degree in Communications, Advertising, Journalism, English, Copywriting or equivalent industry experience.
- Must provide a creative portfolio or work samples with an emphasis in copywriting.
- Have made highly crafted work for integrated campaigns in mediums including film advertising, social media, OOH activations, photography, design, and performance marketing.
- Passionate about exceptional writing and creative that is thoughtful, relevant, and at times, provocative.
- Live and breathe sports and culture, and bring that knowledge to the forefront of your thinking.
- Dream of working in a creative and dynamic environment, and embrace the opportunity to continuously enhance the Apple brand.
- Have an incredible talent for developing expertly crafted writing for a brand, tonally cohesive campaigns and the ability to tell a powerful story through the work.
- Spanish language proficiency and knowledge of Spanish-speaking markets preferred.
- Demonstrates a comfort of pushing beyond the status quo.
- Knows the impact of global trends of sports and sports culture.
- High attention to detail and an obsession with the details.
- Resourceful, creative and results oriented with proactive energy and a positive attitude.
- A proven track record of establishing trust, credibility, and influence across multiple partners in order to bring consensus in a highly matrixed organization.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
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