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Truist Senior Product Commercialization Manager 
United States, North Carolina, Charlotte 
514191324

31.08.2025

Regular or Temporary:

English (Required)

1st shift (United States of America)
Ensures programs are executed with well-defined end-to-end go to market plans and adherence to Enterprise and Wholesale Payments methodologies


Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.
1. Comply with Enterprise Change Frameworks and Enhance Product Commercialization methodology, approach and toolkit
2. Design, develop and deliver training strategy and content
3. Facilitate working sessions with cross-functional stakeholders to design comprehensive readiness plans
4. Gain an understanding of products, new features, and capabilities.
5. Partner with Product Managers and key stakeholders to document value proposition with emphasis on client impact.
6. Develop stakeholder and client analyses that identify change impacts and guide development of the launch approach
7. Utilize the outcome of the impact assessments to develop an end-to-end Launch Plan by coordinating with owners of each launch plan component (i.e., Go-to- Market Readiness Plan includes key components such as Rollout Approach; Communication; Content or Information Guides; Training; Onboarding Processes and Procedures; Customer Support Model; Pricing and Billing Framework; Migration Plan; and Client Feedback Mechanism etc.,).
8. Develop and maintain the Commercialization or Launch plan project plan and timeline (drive execution)
9. Develop the messaging framework and communication plan for each launch to reach different audiences based on stakeholder assessment.
10. Produce and update initiative dashboards and readiness deliverables.
11. Identify, report, and facilitate the mitigation or resolution of risks and issues.
12. Create internal teammate talking points (primarily targeted for Sales teammates)
13. Update external and internal sites with relevant product, new feature, or capability Information.
14. Manage, influence, and collaborate with matrixed teams to provide information required to fulfill responsibilities described above (guides and mentors assigned junior analysts)

The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
1. Bachelor's degree in related field or an equivalent combination of education and related work experience
2. Knowledge of designing and implementing go-to-market/launch plans, including teammate engagement and readiness programs
3. 10+ years of Change Management, Business Readiness, Commercialization, Marketing product management, product development or sales experience of financial or treasury products and/or services, or equivalent experience such as financial services consulting
4. Project management experience
5. Excellent verbal, written communication and presentation skills
6. Demonstrated ability to work collaboratively across organizations and stakeholders to drive results
7. Demonstrated proficiency in basic computer applications, such as Microsoft Office software products


1. In-depth and broad knowledge of Wholesale Payments/ Treasury Solutions applications and products
2. Certified Treasury Professional (CTP) designation
3. Project Management Professional (PMP) certification and/or 5+ years project management experience
4. Master’s degree in Business Administration