Honeywell Sr Channel Marketing Specialist 

United States 

503639714

KEY RESPONSIBILITIES

• Successfully launch the Honeywell Safety PPE Partner Program throughout the US&C
• Collaborate with global peers to share best practices and process for an effective Partner
  Program execution
• Develop and implement comprehensive analysis of Partner Program effectiveness, focusing
  on growing sales
• Providing guidance and leadership to develop partner insights and analytics based on
  available data such as sales-in, POS, inventory, and market data
• Show competency / understanding in basic analytic tools such as Salesforce, Tableau,
  Marketo, PRM tools
• Portfolio analysis and assessment to identify revenue and growth plans by market and
  offering segment
• Understanding the US&C industrial safety market – players/trends/technologies.
• Understand the competitive landscape, how we win and why competitors win.
• Create and execute channel marketing plans to generate awareness and drive demand. Both for new products and sustaining solutions.
• In collaboration, set sales-in and sales-out targets for account managers
• Lead marketing initiatives through channel partners, including partnerships, promotions and events
• Manage regular communication and marketing assets for channel partners
• Build relationships and be the voice of the channel to the business
• Partner with channel partner’s marketing teams to execute strategic initiatives
• Providing guidance and leadership to develop partner insights & analytics based on available data such as sales in, POS, inventory, and market data.
• Gather, maintain, analyze report data and drive gap closure activities
• Functioning as a leader and champion to steer the end-to-end go-to market planning and execution for the Honeywell PPE brands and flagship products for the Retail and Ecommerce Division with key decision makers across our value chain.
• Creating best-in class consumer experiences in-store and online with trade and online retail partners, while driving sales and increased brand preference
• Planning and executing marketing campaigns targeting key consumer segments with a focus on driving sales through high value, strategic retailers and Honeywell-owned eCommerce platforms
• Plan, oversee and ensure excellence in activation and execution of marketing programs and campaigns based on market and consumer insights to deliver consistent marketing messages that support and grow Honeywell PPE brands.
• Developing commercial toolboxes, including sell-in material for the sales team, in-store POS materials for retailers, line review pitch decks and more.
• Collaborate with sales, product management and other key functional stakeholders to create strategic messaging, assets, sell-in plans, and co-marketing programs that support company objectives and financial targets for Honeywell PPE with the retail and ecommerce segments.
• Support retail key accounts with product packaging needs.
• Leads the strategic direction, implementation, and adoption of the marketing technology
  stack (Ex: Salsify, WIX, Adobe Magento, and more)

MUST HAVE

• 5+ years of Marketing, Channel Marketing, Portfolio Analysis, and/or Channel Management,
  preferably in a B2B environment
• A successful track record of implementing channel marketing growth initiatives and
  activating plans to amplify Honeywell initiatives.

We Value:

• Bachelor’s degree in marketing or related field or relevant experience, MBA preferred
• Experience with digital marketing tactics, including web, email, social
• Ability to thrive in a fast-paced, results-driven organization
• Familiarity with business analytics tools (SFDC/Tableau/PRM)
• Strong financial and business acumen
• Ability to manage channel partners relationships
• Ability to work independently and as part of a cross functional team
• Effective time management and organizational skills
• Attention to detail and accuracy
• Excellent organizational and project planning skills
• Experience presenting to senior management and to key account leadership
• Strong written communication and presentation skills
• Ability to formulate a plan and execute efficiently, pivoting as needed.
• Excellent execution/activation skills

• JOB ID: HRD233407
• Category: Marketing
• Location: 855 S Mint St,Charlotte,North Carolina,28202,United States
• Exempt