Amazon Analytics Insight Professional Amazon Advertising 

Canada, Ontario, Old Toronto 

491114022

Key job responsibilities
• Leverage Amazon's proprietary data and tools, as well as third-party research solutions, to generate insights.
• Utilize your advertising industry expertise and understanding of our customers’ business to provide guidance to C-suite marketing leaders, via compelling narratives and frequent in-person client presentations to iterate on and articulate a brand’s strategy
• Present findings and insights in a consultative approach to the client and collaborate with the relevant internal teams in order to provide a complete solution
• Deal with ambiguity to decipher complex problems, select ideal solutions from a wide array of analytical techniques and concepts, and translate these into actionable recommendations.
• Collaborate cross-functionally, communicate effectively across multiple business functions and geographies, and influence marketing initiatives.
• Own account-level data and/or analytics-related strategic conversations internally and externally.
• Demonstrate deep analytical ability and develop expertise in Amazon's proprietary metrics, constantly evolving how we analyze and communicate data-driven insights to our advertisers.
• Educate your internal and external stakeholders on Amazon insights and measurement offerings by delivering learning sessions, writing training documentation, and producing whitepapers.
• Advocate for data-driven decision making and encourage clients to act on recommendations, and drive thought leadership.
• Demonstrate a passion for learning new skills and adopting new methodologies and tools.

- Bachelor's degree plus 10+ years of experience in client-facing data analysis roles.
- 5+ years of experience in a consulting role in the digital media/AdTech space, or 5+ years of advertising experience with a top advertiser (agency or client-side).
- Ability to translate technical aspects of analysis and metrics into actionable insights for advertisers and both technical and non-technical stakeholders.
- Excellent data-driven storytelling skills - you can create and deliver compelling, complex analyses in a simple way with outstanding visuals.
- Demonstrated expertise in advertising measurement methodologies, experimentation, marketing mix modeling, and consumer insights research.
- In-depth understanding of advanced statistical techniques and methodologies, as well as simple linear regression analysis, multivariate regression analysis, and model building.
- Proficiency in SQL, with the ability to write queries from scratch, create appropriate joins, extract and manipulate data, format fields, and create new measures and metrics.
- Fluency with analytical tools (Python, R, SAS, etc.).
- Complete understanding of the end-to-end process of marketing campaigns.
- Excellent organizational, interpersonal, and communication skills (both written and verbal).

- Experience with advertising publishers and marketing/creative agencies.
- MBA, Master's degree in Economics, Marketing, Statistics, Advertising, or Business/Digital media planning experience.
- Experience in performance advertising in a role where you managed significant complexity and scaling challenges.
- Experience and familiarity with the AWS stack.
- Experience in campaign management and set up.