EY External Communications Leader 

Poland, Lower Silesian Voivodeship 

462133028

We need a motivated self-starter who thrives on planning and executing integrated internal and external campaigns considering owned, earned, and bought media.

• You will be a strategic thinker, confident writer and editor, and a strong relationship builder. You see how each opportunity, development, and story connects, seamlessly weaving between employee engagement activities, digital marketing, social media, events, advertising, and PR.
• You must be able to translate business strategy into measurable tactics, work in virtual teams, and manage a range of global and local programs simultaneously. As you develop your campaigns, you will consider and apply the latest trends and techniques, and use metrics to inform your decisions.
• You will be a part of the wider EY GDS Brand, Marketing, and Communications (BMC) team in Europe and the larger pan-GDS BMC team, spread across Poland, Spain, Hungary, the UK, Argentina, Mexico, Sri Lanka, the Philippines, and India.

Your key responsibilities

• Lead the development and execution of the comprehensive external communications plan to position EY GDS Poland as an employer of choice, a growing and diverse high-tech professional services organization.
• Work closely with the EY GDS Poland leadership team to raise the organization’s employer brand awareness and support its hiring goals in the country.
• Coordinate local and localize global external communication projects in the areas of digital marketing, social media, PR, and events. Work with internal and external agencies, as necessary.
• Build and manage relationships with key business stakeholders within and outside the organization, including industry associations and other organizations.
• Manage the organization’s external communication budget and prepare efficiency reports.

Skills and attributes for success

• Proven capability to translate the business agenda into high-quality, audience-centric communications and employer branding campaigns.
• Knowledge of modern digital marketing tactics and tools.
• Solid experience in PR and event management.
• Knowledge of digital events management tools.
• Excellent English and Polish language copywriting, editing, and storytelling skills; strong communicator and presenter.
• Ability to efficiently network and collaborate across a matrixed organization. Proactive approach and ownership.
• Excellent project management with strong deadline-orientation, attention to detail as well as the ability to work under tight deadlines, prioritize work, delegate and multi-task.

To qualify for the role, you must have

• Bachelor’s or master’s degree in marketing, journalism, communications, or public relations.
• Strong understanding and skilled in marketing metrics and reporting frameworks.
• 5-7 years in external communications roles with 3+ years of experience in digital marketing including digital PR and/or paid media.
• Previous experience in large, matrix diverse organizations.

What we offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across ten locations – Argentina, China, Hungary, India, the Philippines, Poland, Sri Lanka, Mexico, Spain and the United Kingdom – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
• Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We’ll give you the insights, coaching, and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

EY exists to create long-term value for clients, people, and society and build trust in the capital markets.