JPMorgan Vice President - Tenured Card Marketing 

United States, New York, New York 

445033050

Job responsibilities:

• Lead spend engagement strategies across products partnering closely with many cross-functional teams as well as external partners
• Create and manage segmentation strategies to deliver personalized marketing programs that resonate with different customer segments
• Manage reporting for campaigns as well as overall engagement metrics at the full portfolio level as well as for individual products
• Work with external and internal partners on their tenured customer engagement strategies, helping to synthesize results and drive new tactics
• Improve upon existing marketing campaigns while also developing new strategies for specific segments
• Leverage insights from campaign analytics, effectively summarize marketing performance highlights and develop data-driven strategies
• Communicate effectively and confidently with numerous stakeholders and have the ability to lead through strong collaboration

Required qualifications, capabilities, and skills:

• Bachelor's Degree Required
• 7+ years direct marketing experience
• Experience working with multiple internal and external partners
• Strong oral, written communications, and presentations skills
• Logical, analytical thinker; identifies clear objectives, leverages data to develop strategies and advanced understanding of success metrics
• Strong ability to influence and gain buy-in
• Effective at prioritizing and managing multiple complex initiatives concurrently
• Be a results-oriented self-starter with strong problem-solving skills
• Promote a strong control environment, adhere to risk/control, procedures, and process exceptions while maintaining a customer-first mindset
• Thrive in a fast-paced, results-driven, highly dynamic environment

Preferred qualifications, capabilities, and skills:

• MBA Preferred
• Specific credit card marketing experience desired