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Adidas SENIOR DESIGNER 
United Kingdom, England 
444633258

29.06.2025

Key Responsibilities

Scope:Responsible for storytelling digital content creation across all channels and touchpoints (E-Com, WHS, Retail).

Digital Creative Concept and Solutions

  • Drive the creation and delivery of digital content for storytelling activations and evergreen projects.
  • Implement digital storytelling to align with the overall brand and digital content strategy.
  • Oversee the entire creative process from idea to execution.
  • Collaborate closely with digital creative and producers, freelancers, and agencies for efficient delivery.

Creative Standards

  • Ensure brand consistency across all creative outputs.
  • Collaborate globally to improve digital creative quality.
  • Implementcutting-edge content automation & AI technologies within daily creative practices.

Creative Consultation & Collaboration

  • Advise stakeholders on digital creative concept and content solution.
  • Collaborate with marketing and digital teams to meet business needs.

If needed

People Management

  • Build and manage an effective creative team structure.
  • Foster a supportive environment for employee development.
  • Monitor team workload and efficiency, making adjustments as needed.
  • Set clear goals and targets aligned with business objectives.

:

  • Global Digital & E-Com organization
  • Digital Content organisation
  • Global Brand (Brand Expression, Brand Strategy, BUs and Brand Comms)
  • Market E-Com, Digital Marketing and Brand Activation leads
  • CoE eCOM, CoE WHS, CoE Retail
  • External Studios and Agencies
  • Production partners, consultants, creative capture and production resources
  • Studio A Hubs
  • Legal
  • Business Affairs

Education & Experience

  • 7+ years of a strong portfolio of art direction and/or digital design within digital agency setup or large corporate brand

Digital Content Creation

  • Strong background in art direction, concept development, photography, and videography with expert knowledge of creative suite tools.
  • Solid background in digital marketing with solid understanding of marketing processes and communication channels.
  • Experience in concept and content creative production within agencies or large brands, ensuring all storytelling efforts maintain a consistent brand voice and message.
  • Experience working with athletes and celebrities.
  • Proven ability to multi-task and manage priorities, with a track record of delivering complex projects on time, within budget, and to quality standards.
  • Solid capacity to integrate audience insights and feedback to refine and improve storytelling approaches.
  • Active interest incutting-edge content creation & AI technologies.


Leadership

  • Solid creative leadership skills with the ability to inspire and motivate creative teams to achieve high levels of performance.
  • Good communication and interpersonal skills, with the ability to effectively collaborate with stakeholders at all levels of the organization.
  • Works well under remote management and can successfully manage multi-location teams

Other

  • Able and willing to travel locally, within Europe and internationally at short notice up to 20% annually.
  • Strong MS-Office skills (Word, Excel, PowerPoint)
  • Fluent English both verbally and written