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Boston Scientific Marketing Activation Manager IO & E 
United States, Minnesota 
439907492

Today

Your Responsibilities will Include:

  • Own the activation strategy for various product categories, including messaging, channel selection, digital activation, trade show execution and overall plan
  • Set the vision, mission, goals, direction and manage day-to-day priorities, workflow, and quality for the IO&E activation team
  • Act as a strategic thought partner to commercial leaders in driving toward achievement of commercial objectives
  • Foster a high-performance team culture - Identify opportunities to actively coach and develop talent, strengthen team expertise, empower individuals, and drive accountability for agreed upon commitments
  • Drive alignment among commercial leaders on activation priorities and align resources to execute plans to accomplish objectives
  • Create a resourcing strategy for your team, leveraging full-time talent, contract support, external freelancers and external agencies
  • Evaluate, select and direct external agencies in the creation of messages, plans and activations
  • Identify opportunities to deploy digital resources to drive demand, engage customers or provide key insights to sales and marketing
  • Work seamlessly across sales, digital, tradeshow and other key activation channels, engaging and partnering with key stakeholders along the way
  • Foster the BSC brand and ensure compliance with brand standards across all campaigns, collateral and digital assets
  • Help to drive the continued development of a sophisticated and contemporary integrated communications team
  • Act with a results-first mindset – be closely aligned with the business, act with a sense of urgency and drive measurable results in growing the IO business

Required Qualifications:

  • Bachelor’s Degree
  • 3+ years of experience leading employees. This experience includes recruiting, coaching, directing, and developing direct reports while driving best practices throughout their organization.
  • 10+ years of marketing/commercial experience including minimum 5+ years of experience in healthcare/medical device

Preferred Qualifications:

  • Significant experience in both traditional integrated marketing communications and digital marketing
  • Possess a clear commercial mindset and an understanding of how to translate commercial objectives to breakthrough omnichannel campaigns
  • Good communicator with proven ability to drive change and influence organizations
  • Builds trust and can effectively collaborate across Product Marketing, Sales, IT, Corporate Communications, Legal, Regulatory and Finance
  • Effectively manage multiple projects, programs, people and drives clarity for the team on prioritization
  • Ability to engage and influence cross-functional colleagues, even without direct reporting relationships
  • Prior experience in product marketing, marketing development or direct-to-patient communications a plus

Compensation fornon-exempt (hourly), non-sales rolesmay also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).

Compensation forexempt, non-sales rolesmay also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).


For MA positions:It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.