Truist Relationship Lifecyle Marketing Lead Small Business & Wholesale 

United States, North Carolina, Charlotte 

425841291

Regular or Temporary:

English (Required)

1st shift (United States of America)

Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.
1. Develop marketing strategies to support business objectives and utilizing all marketing channels including digital.
4. Monitor client needs, competitive market place and provide ongoing marketing support that ensures the competitiveness of offered products and services.
5. Develop policies and plans and Identify and resolves technical, operational, risk management, business, and organizational challenges.7. Provide leadership to managers and/or professional-level contributors and/or large-scale programs.

The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
1. Bachelor’s degree in Marketing, Communications, Business Administration or related field, or equivalent education and related training
2. Ten years of related experience or an equivalent combination of education and experience, managing teams
3. Small Business/Commercial/Corporate/Wealth banking product and/or segment marketing experience
4. Demonstrated contribution to marketing strategy development to solve complex and/or unique operational problems
5. Sound and comprehensive understanding of business and organizational strategies and processes
6. Significant budget management experience
7. Deep understanding of clients using research and analytics to ensure marketing success
8. Ability to lead large projects of significant complexity and notable risk exposure
9. Strong relationship building skills, with the ability to influence others at senior levels to adopt a new perspective
10. Knowledge of the industry's competitive landscape and an understanding of the market and regulatory factors that shape the industry
11. Team leadership experience
12. Strong presentation skills and communication skills

1. MBA or Master’s degree in related field
2. Fifteen years of experience or an equivalent combination of education and work experience

Up to 25 lbs.Able to access and interpret client information received from the computer and able to hear and speak with individuals in person and on the phone.Able to work standard office equipment, including PC keyboard and mouse, copy/fax machines, and printers.Able to work all hours scheduled, including overtime as directed by manager/supervisor and required by business need.