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Apple Apple TV+ Marketing Manager United States, West Virginia 425528719
04.09.2025
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- Define clear marketing priorities for Apple TV+ in Germany for brand and key titles, aligned to global marketing strategy and accounting for market nuance
- Define local growth marketing strategy to drive awareness, customer acquisition and retention
- Leverage data and local insights to craft and complete growth-driven marketing programs
- Lead and expand business relationships with existing and prospective partners
- Plan and implement consumer and partner activations and events tied to key titles and local moments
- Be a custodian of the Apple TV+ brand, and ensure we communicate adapt to local audience
- Work cross-functionally across multiple international partners to elevate Apple TV+ priorities, be a spokesperson for local priorities
- Work closely with our editorial, business, marketing and PR teams to build locally relevant campaigns around new releases, key genres and local moments.
- Remain hands-on with projects from beginning to end
- Deep understanding of the digital and video landscape in Germany
- Experience building impactful marketing campaigns across functions including partner marketing, growth marketing, social media and paid media
- Track record of driving performance and success of important metrics
- Extensive marketing experience in the video industry, preferably in subscriptions
- Great proven understanding of digital and above-the-line marketing channels, including advertising, acquisition marketing, direct marketing, and social media
- Analytical expertise to optimize performance and communicate results effectively to partners and leaders
- A self-starter who is able to think creatively and identify new opportunities
- Highly collaborative with extraordinary social and relationship-building skills
- Outstanding project management skills and the ability to balance multiple priorities simultaneously
- Ability to work with international peers collaboratively across timezones
- Passion for and understanding of Apple’s brand, products, and Apple TV+
- Proficiency in German and English
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