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Google Principal Analytical Lead Large Customer Sales Automotive United States, Michigan, Detroit 413517516
20.03.2025
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Minimum qualifications:
Preferred qualifications:
- Bachelor's degree or equivalent practical experience.
- 11 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
Preferred qualifications:
- Experience working closely with senior clients, advising on marketing/business performance in the Automotive space, and influencing decisions leveraging insights and measurement.
- Experience with online advertising (Search, Display, Video/TV), website analytics (e.g., Google Analytics), brand analysis techniques, marketing experiments, return on investment/financial modeling, and statistical analyses.
- Familiarity with brand and performance marketing and measurement solutions (e.g., MMM, Experiments, MTA, incrementality, etc.).
- Demonstrated ability to lead and mentor junior staff.
- Strong written and verbal communication skills with comfort delivering simple and compelling stories to senior and executive leadership.
- Expertise in video/brand advertising.
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