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Apple Digital Content Lead Retail Engagement Marketing United States, California 412744515
18.11.2024
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Description
As the Digital Content Lead you will be responsible for managing the global content plan and bringing to life the vision and direction of Today at Apple online. You will manage the briefing of our internal partners and external creative agencies and must be an expert in managing multiple production timelines at once, have experience managing budgets and be available to travel for shoots as required.Additional Responsibilities include;Brief both internal and external agencies on content and shoot requirements and deliverables Understand deeply the responsibility and relationship of digital content in our ecosystem Plan, produce, track and implement each piece of content from concept phase to launchTrack, monitor and build an insight's strategy for all video content we produce, across all channelsWork closely with Apple Store App team on content requirements and find new opportunities for Today at Apple content to be placed across the ecosystem
Minimum Qualifications
- Background in working in media and video content creation
- Experience in creating short form social or segment based content at a media company or as part of a TV production
- Minimum of 7+ years experience in a social content creation or at a media organization making video content or broadcast segments
Preferred Qualifications
- History of developing your work from idea through to execution
- Experience in managing concurrent complex project and production timelines while leading a project
- Experience in leading cross functional projects, including both internal and external steak-holders
- Seasoned stake-holder management
- Developed and managed content plan that is fluid enough to allow the work that is being created to adjust to changing business needs
- Experience hosting and sharing creative reviews both for work in progress and finalized content
- Experience in managing social channels and hold a deep understanding of how what makes social content successful, formats across all platforms and how each social media platform works
- Experience in a role that leveraged analytics to inform decisions and optimize content
- Experience in overseeing a complex production budget and delivering projects to that budget and on time
- High attention to detail and an obsession with the details
- High degree of ownership and accountability across the work you are driving and the cross-functional team you are a part of
- Passion for storytelling that is developed to support the medium where content is being placed, always focused on what is best for your audience
- Exceptional communication and presentation skills
- Thrive in a fast-paced environment and remain focused while juggling multiple tasks, opinions and perspectives
- Resourceful, creative, comfortable with ambiguity, and results oriented with proactive energy and a positive attitude
- A proven track record of establishing trust, credibility, and influence across multiple partners in order to bring consensus in a highly matrixed organization
Pay & Benefits
- At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $137,100 and $255,700, and your base pay will depend on your skills, qualifications, experience, and location.Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
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