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Cisco International Lifecycle Marketing Director Zero Trust Access United Kingdom, England, London 408512052
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Your Impact
- Lead a team to develop and implement integrated ABM marketing campaigns that align with the company's global marketing strategy and business objectives for zero trust access
- Collaborate with global marketing teams to ensure campaigns are tailored to local markets while maintaining global consistency.
- Manage the end-to-end campaign process, including planning, execution, monitoring, and analysis.
- Coordinate with internal and external stakeholders, including creative agencies, media partners, and digital marketing teams, to deliver high-impact campaigns.
- Utilize data-driven insights to optimize campaign performance and drive continuous improvement.
- Monitor and report on campaign performance metrics, providing actionable recommendations for future campaigns.
- Ensure all campaigns are delivered on time, within budget, and meet quality standards.
- Stay up-to-date with industry trends, emerging technologies, and best practices in global marketing.
Minimum Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
- 8+ years of experience in marketing, with a focus on product marketing or integrated campaign management.
- Proven project management skills, with the ability to manage multiple projects simultaneously.
- Strong analytical skills and experience with marketing analytics tools.
- Exceptional communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
- Ability to think strategically and creatively to solve complex marketing challenges.
- Experience with ABM strategies and tools, and a proven ability to drive results through targeted marketing efforts.
Preferred Qualifications
- Experience in cybersecurity
- Proficiency in marketing automation platforms and CRM systems.
- Knowledge of SEO and SEM best practices.
- Multilingual capabilities are a plus.
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