Microsoft Principal Software Engineer 

United States, Washington 

350468117

Principal Software EngineerRedmond, Washington or Mountain View, CA.is responsible forproduct ads selection, relevance, modeling, and online infrastructure for serving and experimentingcutting edgesoftware engineerto deliver an amazing shopping experience with our multi-modal models backing it up.

) team is at the core of this effort, responsible for research & development of all the algorithmic components in our advertising technology stack, including:

• User/query intent (text and image) understanding, document/ad understanding, user targeting - Relevance modeling, IR-based ad retrieval
• User response (click & conversion) prediction using large scale machine learning algorithms -Marketplace mechanism design and optimization, and whole-page experience optimization - Personalization
• Innovative new ads products
• Network protection, fraud detection, traffic quality measurement
• Advertising metrics and measurement, including relevance and ad campaign effectiveness
• Data mining and analytics
• Supply-demand forecasting
• Ad campaign planning and optimization
• Experimentation infrastructure including tools for configuring and launching experiments, dashboard, live marketplace monitoring, and diagnosis.

Required Qualifications:

• Bachelor's Degree in Computer Science or related technical field AND 6+ years technical engineering experience with coding in languages including, but not limited to, C, C++, C#, Java, JavaScript, or Python
  • OR equivalent experience.
• 3+ years of experience in Natural Language Processing (NLP) on Deep Learning

Preferred Qualifications:

• Experience in online advertising.
• Experience in parallel or distributed processing, high performance computing, stream computing.
• Ability to work independently in a team to deliver innovative solutions solving challenging business/technical problems from high level vision and architecture, down to quality design and implementation.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:Microsoft will accept applications for the role until January 6, 2025.

• Conduct R&D on intelligent search advertising systems to mine and learn actionable insights from large scale data.
• Collect from user queries and online activities,advertisercreated campaigns and their performances, and myriad responses from the parties touched by the system in Bing ads paid search ecosystem.

• Play a key role in driving algorithmic and modeling improvement to the system (esp. using deep learning techniques).
• Analyze performance and identify opportunities based on offline and online testing, develop.
• Deliver robust and scalable solutions, make direct impact to both user and advertisers experience, and continually increase the revenue for Bing ads.