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Google Analytical Lead Performance Advertising Generation 
United States, California, Los Angeles 
335540447

25.09.2024
Info This role may also be located in our Playa Vista, CA campus.

This role may also be located in our Playa Vista, CA campus.


Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 5 years of experience in media analytics, digital advertising sales or digital media, or consulting, or 3 years with an advanced degree.
  • Experience with measurement capabilities, including Marketing Mix Modeling (MMM), incrementality, store visits, and store sales.
  • Experience working with advertisers, agencies, or clients.

Preferred qualifications:
  • Knowledge of SQL, databases, and basic automation techniques (e.g., dashboards, automating custom reports, materializing tables).
  • Knowledge of Google Search and Google Analytics 4 (GA4), inclusive of product capabilities and systems.
  • Ability to analyze large datasets and distill them into actionable insights that are presented in a logical and compelling story.
  • Excellent written and verbal communication skills, with the ability to deliver simple and compelling stories to audiences of all levels.
  • Excellent project management skills across multiple stakeholders.