Adidas SR SPECIALIST ACCOUNT MARKETING 

Poland, Masovian Voivodeship, Warsaw 

288939566

urpose & Overall Relevance for the Organization:

Key Responsibilities:

· Ensure local integration of AM into the global KAM Excellence process: AFB > SBP >JAPs > AMP > SELL-IN > RETAIL INTRO getting a strong collaboration with local commercial department

· Guarantee brand leadership among Key Accounts through optimal planning and execution of all key account marketing elements

· Ensure integration of the KA's Digital Strategy into the country's priorities, getting a strong collaboration with commercial department

· Localization and accomplishment of the AMEP process calendar in the country.

· Foster correct, updated and on-time delivery of necessary commercial input, such as KA's AFB, SBP and JAP, in order to facilitate all tools for AM plans creation

· Monitoring results/ROI of Key Account Marketing activities as outlined in the Account Plans

· Prepare impactful presentations to Key Accounts supporting sell-in activities and negotiation of new spaces.

· Present Account Marketing plans to required functions in Marketing (Brand, Trade Marketing, SPOMA, Product and Digital) and brief them with the specific needs related to the season

· Drive quality growth by ensuring all commercial/sellout activities do not compromise our brand positioning or strategy

· Establish regular AM best practice sharing with other countries in LAM

· Provide all necessary local support to ensure a correct deployment of KA's Digital Strategy pillars, getting positive and fast ROI.

Key Relationships:

Knowledge Skills and Abilities:

· University degree or equivalent education required

· Broad and deep theoretical understanding of functional area

· Minimum 2 years experience in job or job function

Requisite Education and Experience / Minimum Qualifications:

· 2 Years experience