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HP Growth Marketing Specialist Philippines, Makati 22227955
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Job Summary
• This role is responsible for executing growth marketing activities aligned with company objectives and implement new customer segmentation strategies and experience plans. The role oversees growth marketing support activities including analyzing campaign data, identifying trends, and implementing changes to improve performance and testing, refining marketing tactics, keeping abreast of the latest digital marketing trends, and exploring new channels for user acquisition and growth.
What a Growth Marketing Specialist does at HP:
- Planning and executing growth-centric campaigns for user acquisition.
- Analyzing user behavior and conversion data.
- Experimenting with various acquisition channels and strategies.
- Collaborating with cross-functional teams to drive marketing objectives.
- Monitoring and reporting on the performance of growth initiatives.
• Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 4-5 years of work experience, preferably in performance marketing, digital marketing, product marketing or a related field.• Analytics
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• Business Marketing
• Business To Business
• Customer Relationship Management
• Data Analysis
• Demand Generation
• Digital Marketing
•Go-to-Market Strategy
• Key Performance Indicators (KPIs)
• Market Research
• Marketing
• Marketing Communications
• Marketing Management
• Marketing Strategies
• Product Marketing
• Project Management
• Salesforce
• Social Media
• Thought Leadership
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity
- Responds to moderately complex issues within established guidelines.
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
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Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
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