About the Role
As a PPC Campaign Manager, you’ll play a pivotal role in driving significant growth for Tailor Brands through strategic management of our paid search channels. You’ll be responsible for overseeing all aspects of our PPC campaigns, ensuring they deliver maximum return on investment (ROI).
Responsibilities:
- Campaign Management and Optimization: Develop, manage, and optimize PPC campaigns across various platforms (Google Ads, Bing Ads, etc.) to achieve targeted goals and objectives.
- Budget Management: Effectively manage and allocate PPC budgets to maximize campaign performance and ROI.
- Data Analysis and Reporting: Track, analyze, and report on campaign performance metrics, identifying areas for optimization and improvement.
- Strategic Collaboration: Collaborate closely with the marketing team to ensure PPC strategies align with overall marketing objectives.
- Staying Ahead of the Curve: Continuously research and stay updated on the latest PPC trends and best practices to leverage them for campaign optimization.