The Role:
As a Product Marketing Specialist, your work will have a direct impact on SAP Build’s success. You will help define, execute, and communicate the value proposition of SAP Build. You will launch new capabilities, support our go-to-market (GTM) strategy, create impactful marketing content, and support field enablement efforts.
- Messaging and Positioning:Develop and refine effective messaging and positioning for SAP Build. Simplify technical language into everyday terms, ensuring content resonates with both technical and non-technical audiences.
- Product Launches:Collaborate with product management, sales, and marketing teams to drive new product launches and major updates.
- Content Development:Create compelling customer and partner-facing content, including web content, solution briefs, and sales enablement, to drive awareness and adoption.
- Market and Competitive Analysis:Analyze market reactions and competitive developments to optimize marketing strategies and communications.
Education, Qualifications, Skills and Competencies
Required skills:
- Bachelor’s Degree: Preferably in Marketing, Communication, Computer Science, Information Technology, or Business Administration.
- Communication Skills: Excellent written and verbal communication abilities.
- Self-Starter: Passionate and proactive in becoming a hands-on expert.
- Collaboration: Strong at building relationships with cross-functional teams.
Preferred Skills:
- Prior experience in product marketing, marketing, communications or product management.
- Technical knowledge of cloud platforms, developer tools and technologies
Work Experience
- Minimum 3-5 years of related experience
- Experience driving small to medium scaled projects
We win with inclusion
Seattle
Bellevue