SAP Product Marketing Specialist 

United States, Washington, Bellevue 

20139946

The Role:

As a Product Marketing Specialist, your work will have a direct impact on SAP Build’s success: You will help define, execute and communicate the value proposition of these products. You will launch new capabilities, support our GTM approach, create impactful marketing content, and drive field enablement efforts.

Tasks

• Product launches – Work with the product management, sales and cross marketing teams to drive new product launches and announcements.
• Content development – Collaborate across marketing and product teams to create customer and partner facing content to drive awareness and adoption of app dev solutions.
• Sales enablement – Execute field enablement initiatives to land to enable CoEs, GTM and sales team to land ap dev value proposition and maximize customer demand and retention.
• Partner ecosystem - Work with SAP’s Partner team to extend the awareness and adoption of SAP Build’s capabilities through the ecosystem.
• Market and competition analysis – access, analyze and evaluate market reactions and competitive developments to optimize marketing strategies, offers and communication.

Education and Qualifications/Skills and Compentencies

Required skills:

• Bachelor’s degree with specialization in Marketing/ Communication/ Computer Science / Information Technology / Business Administration preferred
• Self-starter with passion to be a hands-on expert
• Strong communication and writing skills.
• Experience working with B2B enterprise organizations
• Good collaboration skills and relationship building with cross-functional teams.

Preferred Skills:

• Prior experience in product marketing / marketing / comms / product management.
• Understanding of cloud platforms, developer tools and technologies

Work Experience

• Minimum 3-5 years of related experience
• Experience driving small to medium scaled projects

We win with inclusion

Seattle
Bellevue