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Boston Scientific Field Marketing Manager - Atlanta GA 
United States, Florida 
172785343

24.05.2024

US-GA-Atlanta; US-SC-South/Charleston


Your Responsibilities will include:

  • Increase referring physician and patient awareness of disease states and treatment options
  • Identify unique local market opportunities to increase therapy and product awareness including PR, patient advocacy or hospital marketing partnerships
  • Conduct patient education seminars and community outreach programs.
  • Evaluate and implement co-marketing programs (using approved guidelines)
  • Make patient advocates available (in-person and cloud visits); also identify suitable patient advocates as needed
  • Conduct in-office patient education tutorials
  • Develop and implement targeted patient outreach initiatives
  • Work with collaborative counterparts to drive Physician Health Talks between prosthetic urologists and primary care physicians or other referring physicians
  • Enable patient access to the right implanter
  • Address local market issues that limit patient access to trained implanters. Ensure patients have a way to access the right implanters
  • Recommend best practices to implanters that enable improved efficiency and patient care
  • Share with customers best practices that allow for improved practice efficiency and patient flow
  • Increase awareness and acceptance of BSC Practice Management resources
  • Share non-clinical literature of interest to prosthetic urologists
  • Identify other areas where BSC should develop and share best practices that improve efficiency
  • Partner closely with territory managers and region managers in the assigned geographies
  • Clinical case/OR support 10-15%

Required Qualifications:

  • BA or BS degree
  • 5 years’ experience in sales, account management, advertising/marketing or promotions required; however less experience will be considered for an exceptional candidate
  • Proficiency with Microsoft Office Programs (Excel)
  • Experience with sales and marketing databases a plus
  • Excellent verbal communication skills
  • Must have demonstrated business partnering skills
  • Ability to build/create immediate rapport
  • Must be detailed-oriented and proven ability to be organized
  • Creative outside-the-box thinker, persistent and analytical
  • Self-driven and able to work independently
  • 50-60% travel required

Preferred Qualifications:

  • Healthcare, Pharma, medical device experience preferred