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Google Analytical Lead Retail Big Box Best Buy United States, Illinois, Chicago 170016668
27.01.2025
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Minimum qualifications:
Preferred qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
- Experience in experiment design.
Preferred qualifications:
- 1 year of experience with marketing measurement and attribution techniques (e.g., Offline Measurement, Marketing mix modeling (MMM), Multi-touch attribution (MTA)) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc).
- 1 year of client-facing experience, with a track record of influencing across levels.
- Knowledge of SQL, databases, and automation techniques (e.g., dashboards, automating custom reports, materializing tables).
- Ability to analyze datasets and distill them into actionable insights that are presented in a logical and compelling story.
- Excellent written and verbal communication skills with delivering simple and compelling stories to audiences of all levels.
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